Category Archives: Pay-Per-Click (PPC)

Pete Boyd portraitPay-Per-Click Frequently Asked Questions

PPC is an advertising solution that helps law firms (and lots of other companies) increase their number of leads.


Pete Boyd portraitTop 10 Tips for an Effective Pay-Per-Click Campaign

We’re convinced that 2016 is the year that PPC is going to explode. Google search results are shrinking and PPC remains one of the ways you can maintain a presence at the top of the results page.


An Interview With Our PPC Team: Trends, Tips and Thoughts about PPC in 2016

Our PPC team discusses trends, tips and thoughts about PPC in 2016.


Pete Boyd portraitDo Pay-Per-Click or Banner Ads Raise your SEO Rankings?

The Answer Is No A client recently asked us whether local advertising or national pay-per-click ads improve their SEO efforts. The ads the client was referencing were either pay-per-click or pay-per-impression. Either way, such ads do not affect the SEO…


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