Raising the Bar:
Podcast Episodes & Tips

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ADA and Bar Rule Compliance
Podcast: Web Tech Made Simple: A Beginner’s Guide for Website Owners
June 4, 2025
By Nancy Rapp
Owning a website doesn’t mean you need to be a tech expert — but understanding a few key concepts can make all the difference. For attorneys and other website owners, knowing the basics helps ensure your site runs smoothly and is managed by the right team. In this episode of our podcast LEXclusive, we break […]
Internet Marketing
Podcast Episode: The 3 Biggest Mistakes Attorneys Make with Their Marketing Campaigns (Updated 2025)
May 14, 2025
By Nancy Rapp
Take a listen to LEXclusive, PaperStreet’s very own podcast. In this episode, we outline the 3 biggest mistakes we see attorneys make with their law firm marketing campaigns. Don’t have a Spotify account? We’re also available on Amazon, Google, Anchor and Apple. Don’t have time to listen? Here is a short summary of some […]
Internet Marketing
Podcast Episode – SEO vs. PPC: The Pros and Cons of Each Strategy
May 9, 2025
By Nancy Rapp
Search engine optimization (SEO) and pay per click (PPC) campaigns are highly valuable marketing options for our attorneys. Though both lead to significant conversions, SEO and PPC are very different in terms of their strategy and reach. In our latest podcast episode, we break down the pros and cons of each strategy to help you […]
Podcast Episodes & Tips
Podcast: What Attorneys Need to Know About Review Management
April 11, 2025
By Nancy Rapp
Far too many of our law firms fear gathering reviews out of concern for negative feedback. In this episode of LEXclusive, our team focuses on the importance of reviews, but more importantly, we provide an overview of review management. Learn why you need reviews, what to do when you receive a negative review and how […]
Attorney Bios
Podcast: Top 10 Free Web Tech Tools Anyone Can Use
March 10, 2025
By Nancy Rapp
As a rule, we tend to say that our clients should leave the technical work on your site to our team or to any trained developers or IT providers at your firm. That said, there are some great, free tools you can use to tackle the easier tech challenges and also have a better grasp […]
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