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PaperStreet Knows SEO.
Top Rankings.

Proven results on over 100 SEO campaigns.

Search Engine Optimization

SEO: We Get the Results You Need

If you browse Google and do a few searches, you may feel like you can become an SEO expert overnight. Articles outline the dos and don’ts of SEO in a way that makes it sound easy. Though it is certainly possible to teach yourself SEO, do you have the time it takes to master the skills? Even if you choose to hire someone else, can you risk hiring a marketing firm that seems inexpensive but may not engage in ethical practices? What happens if you or the agency make a mistake and/or your website is penalized?

At PaperStreet, SEO is what we do. Sure we create awesome campaigns for other businesses and we’re proud of that success, but we were founded by a lawyer and lawyers serve in all areas of our company. We were created to help law firms, and we remain true to our founding principles. Our clients have successful campaigns because we know how important it is to combine SEO best practices while still respecting the ethics that govern law firm marketing and advertising.

We know you want clients and you want to promote your legal services in the best way you can. We also know what Google is looking for and we know how to make a great website. Don’t try to teach yourself SEO overnight. Let us earn you the results we’ve proudly earned for hundreds of clients.

Case Studies Since 2001

We are proud of helping clients grow their business. We have three case studies to start to pique your interest and then another 10 to back up what we have done for nearly two decades. Check them out and then give us a call.

PI Domination 500+ Keywords

Searcy Denney Scarola Barnhart & Shipley PA
About the Firm:

Searcy Denney Scarola Barnhart & Shipley PA, Florida personal injury firm, was looking to increase conversions in various markets.

Our Result:

Since 2009, we have gone through two website revisions and handled our SEO the whole time. In 13 years, we have increased traffic by 20 times! This leads to multiple inquiries per day on a variety of practice areas.

Top Search Results in Tax

Thorn Tax Law
About the Firm:

Thorn Law Group is a Washington DC Law firm practicing in the many facets of tax law.

Our Result:

We have produced 5 different websites for Thorn targeting some of the most competitive areas of tax law on an international and US basis.


Ranking Mile High in Denver

Levine Law
About the Firm:

Levine Law came to PaperStreet for a brand new website. He also brought the challenge to PaperStreet to get his website ranked in Denver, Colorado for the area of personal injury.

Our Result:

PaperStreet welcomed the challenge and succeeded. Levine Law ranks in the top three spots for more than 10+ different keyword phrases in Denver. He is dominating the local market.

Awards and Results

Gunter Law Firm
About the Firm:

Gunter Firm, who has an award-winning website designed by PaperStreet, wanted to rank highly in a localized market for employment law terms.

Our Result:

Gunter Firm occupies top rankings for phrases like “Fort Myers employment lawyer” both in local maps as well as at the top of organic listings.


Roll Tide. Big Wins in Tuscaloosa.

Cross & Smith
About the Firm:

Cross & Smith is a Tuscaloosa plaintiff's firm located in Tuscaloosa, Alabama. They have received over $125 million in verdicts and trust PaperStreet with their marketing.

Our Result:

The firm's top rankings for phrases in local maps as well as at the top of organic listings.

Sweeping 5 Cities with #1 Personal Injury Rankings

Drake Hileman & Davis
About the Firm:

Drake Hileman & Davis is a Pennsylvania based law firm marketing toward personal injury. With several (5) different office locations, this firm approached PaperStreet with the objective of ranking for all.

Our Result:

Creating a localized “portal” approach with content, the firm now holds top rankings for all locations and can directly attribute conversions from each defined location based on these rankings.


Acting Quickly to Maximize Rankings

Zamansky LLC
About the Firm:

Zamansky LLC is a New York City Law firm practicing securities arbitration and investment fraud. The client came to PaperStreet with the objective of obtaining top internet marketing results for a very specific, high net worth investment fraud case.

Our Result:

Within minimal time and a full partnership effort with both our firm and the client, we have obtained top organic results, including rich snippets, videos, and paid listings all while maintaining top level national rankings for the firm.

No. 1 Rankings for Solo

Donald C. Barrett
About the Firm:

Donald C. Barrett, PA, a criminal law solo attorney firm in the Florida Keys, wanted to rank highly for criminal law, despite the small size of the firm.

Our Result:

Donald C. Barrett, PA, ranks #1 for “Florida Keys Criminal Law”, “Key West Criminal Law”, “Key Largo Criminal Law”, etc.


Grow Your Law Firm with Long Term Success

Helmer
About the Firm:

Helmer, Conley and Kasselman, P.A. signed with us almost a decade ago. We have worked in creating a full internet presence for their firm ever since.

Our Result:

We signed Helmer Legal in 2010 with 12 attorneys and six offices. They now have over 60 attorneys and 15 offices. We do not take full credit for the work of the firm. Helmer clearly have a path to growth and hard work to get to where they are today. But we like to believe our website and marketing has helped these firms achieve their goals.

Phones Ringing Off the Hook for a Dental Practice

Pearl White Dentistry
About the Firm:

Yes, we can help businesses too.

Our Result:

Your SEO work is pretty awesome! Amazing how quickly it happened, thank you! At the office I can tell that the phones are ringing more often and my new patient numbers have increased as well. Thank you again Pete, I’m so happy with you and your company - you guys rock!


Injecting Rankings into a Vaccine Campaign

Leah Durant - Vaccine Law
About the Firm:

The Law Offices of Leah Durant represent national clients for vaccine injury claims.

Our Result:

Since 2015, we have achieved top national rankings as it directly pertains to vaccine lawyer, vaccine attorney and vaccine law firm. The culmination of this Internet Marketing campaign has led to 72% of all traffic to the website attributed to Internet Marketing with a constant average of 100 conversions per month.

Dramatic Results in a Few Months for Seattle Law Firm

Seattle Divorce Services
About the Firm:

A Seattle divorce and family law practice ranked #1 for its primary phrase only 3 months after joining PaperSheet; moving up a net total of 1500+ ranking spots.

Our Result:

Their organic traffic is exponentially higher than anything less with 7000+ visitors compared to 1200 from direct search. Best of all, the firm states that they have absolutely noticed a significant different in conversions with these accomplishments.


Davey Award

Sample Top Rankings for Many Clients (Updated 3/6/23)

Website Address Google Ranking Keyword Phrase
babiarzlawfirm.com #1 the villages golf cart ejection attorney
babiarzlawfirm.com #1 the villages traumatic brain injury attorney
babiarzlawfirm.com #2 the villages injury attorney
babiarzlawfirm.com #2 the villages motorcycle accident attorney
babiarzlawfirm.com #3 the villages accident attorney
barronadler.com #1 austin condemnation lawyers
barronadler.com #2 austin eminent domain attorney
barronadler.com #2 texas eminent domain attorneys
barronadler.com #5 texas condemnation lawyers
beckerlawyers.com #1 florida community association attorney
beckerlawyers.com #1 florida co-op attorney
beckerlawyers.com #1 florida hoa lawyer
beckerlawyers.com #3 florida condo lawyer
beckerlawyers.com #3 florida time share lawyer
bickellawfirm.com #1 (san diego) lemon attorneys
bickellawfirm.com #3 (sacramento) lemon law attorneys
bickellawfirm.com #3 (san francisco) lemon law firm
bickellawfirm.com #4 bay area lemon law attorney
boston-tax-lawyer.com #1 boston tax attorney
boston-tax-lawyer.com #1 boston international tax attorney
boston-tax-lawyer.com #1 boston criminal tax lawyer
boston-tax-lawyer.com #1 boston fatca tax lawyer
boston-tax-lawyer.com #1 boston irs tax lawyer
braislaw.com #1 tugboat accident lawyer
braislaw.com #1 jones act death attorney
braislaw.com #1 maritime wrongful death lawyer
braislaw.com #2 cruise ship accident lawyer
braislaw.com #2 barge accident attorney
brandonbernsteinlaw.com #1 bethesda family mediation lawyer
brandonbernsteinlaw.com #2 bethesda separation agreement lawyer
brandonbernsteinlaw.com #4 bethesda divorce mediation attorney
brandonbernsteinlaw.com #4 bethesda contested divorce attorney
brandonbernsteinlaw.com #5 bethesda property division lawyer
browntax.com #1 texas criminal tax lawyer
browntax.com #2 texas civil tax attorney
browntax.com #2 texas fbar attorney
browntax.com #2 texas offshore account attorney
browntax.com #2 texas tax controversy lawyer
collincountyattorney.com #1 mckinney guardianship attorney
collincountyattorney.com #3 mckinney trust administration attorney
collincountyattorney.com #5 mckinney probate administration lawyer
collincountyattorney.com #5 mckinney probate lawyer
collincountyattorney.com #5 mckinney will contest attorney
comitersinger.com #1 palm beach county will contest lawyer
comitersinger.com #1 palm beach county trust dispute attorney
comitersinger.com #4 palm beach county asset protection attorney
comitersinger.com #4 palm beach county probate litigation attorney
comitersinger.com #5 palm beach county trust litigation lawyer
crossandsmith.com #1 tuscaloosa accident attorney
crossandsmith.com #1 tuscaloosa auto accident attorney
crossandsmith.com #1 tuscaloosa car accident attorney
crossandsmith.com #1 tuscaloosa personal injury attorney
crossandsmith.com #1 tuscaloosa work injury lawyer
davidowlaw.com #2 long island medicaid application attorney
davidowlaw.com #2 long island irrevocable trust lawyer
davidowlaw.com #3 long island medicaid lawyer
davidowlaw.com #3 long island revocable trust attorney
dhdlaw.com #1 stroudsburg wrongful death lawyer
dhdlaw.com #3 easton accident attorney
dhdlaw.com #4 allentown car accident lawyer
dhdlaw.com #4 allentown slip and fall lawyer
dhdlaw.com #4 bethlehem truck accident attorney
disabilityattorney.net #1 tampa ssdi attorneys
disabilityattorney.net #3 tampa ssi attorney
disabilityattorney.net #4 tampa disability attorney
disabilityattorney.net #5 tampa social security disability attorney
dpspc.com #1 union county false advertisement lawyer
dpspc.com #1 union county real estate fraud attorney
dpspc.com #2 union county contractor fraud lawyer
dpspc.com #4 union county consumer protection lawyer
dpspc.com #5 union county consumer fraud lawyer
duffylawct.com #1 title 9 lawyer
duffylawct.com #1 title ix defense lawyer
duffylawct.com #1 student defense attorney
duffylawct.com #1 lawyers for college students
duffylawct.com #3 school discrimination lawyers
eldi.legal #1 (montgomery county) harassment defense
eldi.legal #2 (montgomery county) employer defense training
eldi.legal #3 (montgomery county) employer obligation to report criminal activity
ellis-law.com #1 boca raton special needs trust attorney
ellis-law.com #1 boca raton trust challenge attorney
ellis-law.com #3 boca raton irrevocable trust lawyer
ellis-law.com #4 boca raton trust litigation attorney
ellis-law.com #4 boca raton living trust lawyer
elrolaw.com #1 miami creditors rights attorney
elrolaw.com #1 miami breach of fiduciary duty lawyer
elrolaw.com #4 miami chapter 11 bankruptcy lawyer
elrolaw.com #4 miami real estate closing attorney
elrolaw.com #5 miami breach of contract lawyer
evanslaw.com #1 california financial elder abuse attorney
evanslaw.com #1 california securities fraud lawyer
evanslaw.com #1 california annuity fraud lawyers
evanslaw.com #1 san francisco elder abuse lawyers
evanslaw.com #1 california caregiver fraud attorney
flightinjury.com #1 airplane accident lawyer
flightinjury.com #2 flight attorney
flightinjury.com #2 aviation injury lawyer
flightinjury.com #2 flight injury
flightinjury.com #3 airline injury attorney
florida-employment-lawyer.org #1 fort myers employment attorney
florida-employment-lawyer.org #1 naples employment attorney
florida-employment-lawyer.org #1 fort myers sexual harassment lawyer
florida-employment-lawyer.org #1 fort myers unpaid wage attorney
florida-employment-lawyer.org #1 naples sexual harassment attorney
floridakeysdefense.com #1 florida keys criminal attorney
floridakeysdefense.com #2 key west criminal attorney
floridakeysdefense.com #3 key west criminal defense attorney
floridakeysdefense.com #4 key west dui lawyer
fredfranke.com #1 maryland fiduciary litigation attorney
fredfranke.com #1 maryland trust dispute lawyers
fredfranke.com #2 maryland special needs trust lawyer
fredfranke.com #2 maryland will contest lawyer
fredfranke.com #3 maryland probate litigation attorney
goldlawgroup.com #1 franchisee lawyer
goldlawgroup.com #1 chicago franchise agreement lawyer
goldlawgroup.com #1 franchise antitrust attorney
goldlawgroup.com #2 illinois franchise dispute lawyer
gormanlawfirmnj.com #2 essex county domestic violence attorney
gormanlawfirmnj.com #2 essex county drug lawyer
gormanlawfirmnj.com #3 essex county criminal defense attorney
gormanlawfirmnj.com #4 morristown juvenile attorney
helmerlegal.com #1 somers point criminal defense attorney
helmerlegal.com #1 trenton traffic ticket lawyer
helmerlegal.com #1 somers point dui attorney
helmerlegal.com #1 willingboro criminal defense attorney
helmerlegal.com #1 willingboro dwi attorney
hudsoninjuryfirm.com #1 tifton accident attorney
hudsoninjuryfirm.com #1 tifton car accident attorney
hudsoninjuryfirm.com #1 tifton injury lawyer
hudsoninjuryfirm.com #1 tifton truck accident attorney
hudsoninjuryfirm.com #1 tifton slip and fall attorney
jonesact.com #1 (mississippi) jones act attorney
jonesact.com #1 (alabama) jones act attorney
jonesact.com #2 (texas) jones act lawyer
jonesact.com #2 (georgia) jones act attorney
jonesact.com #2 (mississippi) offshore accident attorney
kaplaw.com #1 delaware county land use and zoning attorney
kaplaw.com #1 montgomery county land use and zoning attorney
kaplaw.com #2 bucks county land use and zoning attorney
kaplaw.com #3 chester county land use and zoning attorney
kaplaw.com #3 philadelphia county real estate lawyer
kathleencahill-law.com #1 baltimore sexual harassment attorney
kathleencahill-law.com #2 wrongful termination lawyers in maryland
kathleencahill-law.com #3 baltimore employment lawyer
kathleencahill-law.com #3 maryland sexual harassment attorney
kdvlaw.com #1 financial services lawyer
kdvlaw.com #2 data breach attorney
kdvlaw.com #4 employment defense attorney
ksllawfirm.com #1 georgia healthcare business attorney
ksllawfirm.com #1 georgia physician contract lawyer
ksllawfirm.com #2 georgia healthcare lawyer
ksllawfirm.com #2 georgia healthcare litigation attorney
ksllawfirm.com #2 georgia medical license defense attorney
lawgapc.com #1 new jersey condo lawyers
lawgapc.com #2 new jersey condo association attorney
lawgapc.com #2 new jersey community association lawyer
lawgapc.com #4 new jersey eviction lawyer
maleklawfirm.com #1 columbus workmans comp lawyer
maleklawfirm.com #1 columbus work accident attorney
maleklawfirm.com #1 columbus workers compensation attorney
maleklawfirm.com #1 columbus job accident lawyer
maleklawfirm.com #3 columbus truck accident lawyer
martinandjones.com #1 raleigh gas explosion lawyer
martinandjones.com #1 raleigh industrial accident attorney
martinandjones.com #1 raleigh wrongful death attorney
martinandjones.com #1 north carolina vaccine attorney
martinandjones.com #3 raleigh workers comp lawyer
maryland-tax-lawyer.com #1 maryland criminal tax attorney
maryland-tax-lawyer.com #1 maryland fatca lawyer
maryland-tax-lawyer.com #1 maryland offshore tax attorney
maryland-tax-lawyer.com #1 maryland ovdp attorney
maryland-tax-lawyer.com #2 maryland international tax attorney
mcjglaw.com #2 stockton marital dissolution attorney
mcjglaw.com #4 stockton prenuptial agreement attorneys
mcjglaw.com #5 stockton family lawyer
msgcpa.com #2 new york city litigation support
msgcpa.com #3 new york city forensic accounting
msgcpa.com #3 new york city business valuation
mtwylaw.com #1 wyoming nursing malpractice attorney
mtwylaw.com #1 wyoming pharmacy malpractice attorney
mtwylaw.com #1 montana delayed diagnosis lawyer
mtwylaw.com #1 montana failure to diagnose attorney
mtwylaw.com #1 montana chiropractic malpractice lawyer
mydenveraccidentlawfirm.com #1 denver road rage accident lawyer
mydenveraccidentlawfirm.com #1 denver bad weather accident lawyer
mydenveraccidentlawfirm.com #1 denver rental car accident lawyer
mydenveraccidentlawfirm.com #1 denver road defect accident lawyer
mydenveraccidentlawfirm.com #2 denver seatbelt injury lawyer
newjersey-tax-lawyer.com #1 new jersey fatca attorney
newjersey-tax-lawyer.com #1 new jersey international tax attorney
newjersey-tax-lawyer.com #1 new jersey irs lawyer
newjersey-tax-lawyer.com #1 new jersey offshore account attorney
newjersey-tax-lawyer.com #2 new jersey criminal tax lawyer
nydisabilitylaw.com #1 (suffolk county) veterans disability lawyer
nydisabilitylaw.com #1 (nassau county) social security disability lawyers
nydisabilitylaw.com #1 (nassau county) veterans disability lawyer
nydisabilitylaw.com #1 long island veterans disability lawyer
nydisabilitylaw.com #1 (suffolk county) disability lawyer
parkerandparkerattorneys.com #1 peoria nursing home injury attorney
parkerandparkerattorneys.com #1 peoria uninsured motorist attorney
parkerandparkerattorneys.com #3 peoria truck accident lawyer
parkerandparkerattorneys.com #4 peoria drunk driving accident attorney
parkerandparkerattorneys.com #4 peoria wrongful death lawyer
parksjones.com #1 springfield estate planning attorney
parksjones.com #1 springfield probate lawyers
parksjones.com #1 springfield trust lawyer
parksjones.com #1 springfield irrevocable trust attorney
parksjones.com #2 springfield long-term care attorney
powelllawfirm.com #1 niceville car accident lawyers
powelllawfirm.com #4 crestview auto accident lawyer
powelllawfirm.com #4 crestview personal injury lawyer
powelllawfirm.com #4 defuniak springs car accident lawyer
powelllawfirm.com #4 defuniak springs personal injury lawyer
rabcpafirm.com #1 new jersey forensic accounting
rabcpafirm.com #1 new jersey business appraisals
rabcpafirm.com #1 new jersey divorce accountant
rabcpafirm.com #1 new jersey forensic accounting expert
rabcpafirm.com #4 new jersey forensic accounting services
robbinsfirm.com #1 atlanta professional liability lawyers
robbinsfirm.com #1 atlanta accounting malpractice attorney
robbinsfirm.com #1 atlanta contract litigation attorney
robbinsfirm.com #2 atlanta real estate attorney
robbinsfirm.com #2 atlanta trusts and estates attorney
searcylaw.com #1 (west palm beach) florida personal injury lawyer
searcylaw.com #1 (west palm beach) florida injury lawyers
searcylaw.com #1 (west palm beach) florida accident lawyer
searcylaw.com #2 (west palm beach) florida auto accident attorney
searcylaw.com #4 (west palm beach) wrongful death attorney florida
seattledivorceservices.com #1 seattle alimony attorney
seattledivorceservices.com #2 seattle divorce mediation lawyer
seattledivorceservices.com #4 seattle child custody lawyer
seattledivorceservices.com #4 seattle collaborative divorce attorney
seattledivorceservices.com #4 seattle divorce attorney
seltzerlegal.com #1 philadelphia disability insurance attorney
seltzerlegal.com #1 philadelphia erisa disability attorney
seltzerlegal.com #1 philadelphia insurance bad faith attorney
seltzerlegal.com #1 philadelphia long term disability lawyer
seltzerlegal.com #1 philadelphia short term disability lawyer
spiveylaw.com #2 fort myers pedestrian injury attorney
spiveylaw.com #4 fort myers accident law firm
spiveylaw.com #5 fort myers injury attorney
staffordtrialteam.com #1 maryland employment lawyer
staffordtrialteam.com #1 maryland wrongful termination lawyer
staffordtrialteam.com #1 maryland discrimination lawyer
staffordtrialteam.com #1 maryland sexual harassment lawyer
staffordtrialteam.com #1 maryland federal employment lawyer
strublelawfirm.com #2 florida hail damage lawyer
strublelawfirm.com #3 florida pipe burst claim lawyer
strublelawfirm.com #5 florida property damage attorney
thorntaxlaw.com #1 washington dc international tax attorney
thorntaxlaw.com #1 washington dc irs tax lawyer
thorntaxlaw.com #1 washington dc offshore tax attorney
thorntaxlaw.com #1 washington dc criminal tax attorney
thorntaxlaw.com #2 washington dc business tax attorney
tompyleslaw.com #1 waldorf bus accident attorney
tompyleslaw.com #1 leonardtown motorcycle accident lawyer
tompyleslaw.com #1 leonardtown nursing home abuse lawyer
tompyleslaw.com #1 leonardtown personal injury attorney
tompyleslaw.com #1 laurel accident law firm
towsonattorney.com #2 towson family attorney
towsonattorney.com #3 towson child custody lawyer
towsonattorney.com #3 towson divorce lawyer
towsonattorney.com #3 towson prenup lawyer
towsonattorney.com #4 towson asset protection lawyer
vaccinelaw.com #1 vaccine attorney
vaccinelaw.com #1 sirva lawyer
vaccinelaw.com #2 hpv vaccine lawyer
vaccinelaw.com #2 tetanus vaccine lawyer
vaccinelaw.com #3 flu vaccine lawyer
vaemploymentlawyers.com #1 norfolk employment lawyer
vaemploymentlawyers.com #1 norfolk federal employment attorney
vaemploymentlawyers.com #2 richmond executive employment lawyer
vaemploymentlawyers.com #3 richmond age discrimination attorney
vaemploymentlawyers.com #3 richmond employment lawyer
vanasselaw.com #4 lancaster workers compensation attorney
vanasselaw.com #4 lancaster workman's compensation lawyer
vanasselaw.com #4 lancaster hurt on the job lawyers
vanasselaw.com #4 lancaster hurt at work lawyers
vanasselaw.com #4 lancaster job accident lawyer
virginia-tax-lawyer.com #1 virginia criminal tax attorney
virginia-tax-lawyer.com #1 virginia tax audit lawyers
virginia-tax-lawyer.com #1 virginia fatca lawyer
virginia-tax-lawyer.com #1 virginia offshore tax lawyer
virginia-tax-lawyer.com #1 virginia tax evasion attorney
williamsport.lawyer #1 williamsport immigration attorney
williamsport.lawyer #2 williamsport lawyer
williamsport.lawyer #3 williamsport civil attorney
williamsport.lawyer #3 williamsport litigation lawyer
zamansky.com #1 stock lawyer
zamansky.com #1 hedge fund fraud attorney
zamansky.com #2 stock market loss attorney
zamansky.com #5 securities arbitration lawyers
zamansky.com #5 stock market fraud attorney

Typical Results for a Law Firm SEO Campaign

Not all clients have the same results. But almost always, we can improve the key metric that the client and our team have agreed upon. Those key metrics can be:

Calls / Contact Forms

Total Conversions: Calls & Contact Forms

Downloads / Signups

Tracking: Downloads & Signups

Traffic / Impressions

Analytics: Traffic & Impressions

Ranking Higher

Search Rankings: Ranking Higher

Improved Time on Site or Decrease Bounce Rate

Usability: Improved Time or Decreased Bounce Rate

We will define the key metrics for each client and track them aggressively.

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