Chelsea RyanStep Away from the #Hashtag!

Want to use a hashtag in your business’ social media posts? Chelsea is here to tell you how, so you can avoid a few common hashtag pitfalls.

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DavidHow to Use the Hreflang Tag for Multilingual Websites

Want to offer content to users in countries that speak different languages? This post will guide you through the process of setting up hreflang tags.

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Ashley RomerIs Google’s Possum Update Filtering Out Attorney Listings In The Same Building?

Google’s Possum update could be affecting your local rankings. Read on to find out how.

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AdrienneWant Your Copy to Stand Out? Avoid These Common Writing Mistakes

Whether internet marketing is your primary concern or you just want a decent, readable site for your clients to enjoy, it is very important for you (or whomever you have writing on your behalf) to avoid some of the common writing mistakes that often sneak onto a web page

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paperstreetPaperStreet Design Listed in Lawyerist’s Best Law Firm Websites, 2017 Edition

A custom PaperStreet web design was featured in the 2017 Edition of Best Law Firm Web Design Competition by Lawyerist, one of the largest legal marketing resources on the web.

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Alex DiSebastianDo You Need an SEO Team? Great Question, Google.

PaperStreet would like to respond to anyone interested in law firm internet marketing. I read a lot of blogs geared to the Internet Marketing and Design industry. One recent industry blog highlighted a page and a video from Google that…

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Robin TidrickUpdate Your Google Ad Sizes for Increased Reach

Why Upgrade? We are recommending that all of our clients design four new ad sizes for their Google AdWords marketing campaigns. If you upgrade, you will have more ad inventory to display your firm’s ads. These new ads are also…

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Allison GagliardiHow to Use Google Predictive Search to Brainstorm Blog Topic Ideas

When you open a new Google tab and start a search you might notice that your sentence auto-populates with suggestions. This is called predictive search and can be a valuable tool when brainstorming page topic ideas.

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Peter BoydHow to F-Up your AdWords Pay-Per-Click Campaign in 10 Easy Steps

PPC can be tricky, especially for first time users. If you’re a law firm setting up its first AdWords campaign, then you will want to avoid these steps to improve your conversions.

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Emily StephensWhere Should I Expand My Internet Marketing?

It’s common for businesses to love the return on investment they’re receiving from Google AdWords and then want the next new shiny toy. Businesses and firms get bitten by the success bug and want to take on more marketing ventures to gain more leads and achieve more visibility. Emily is here to offer some solid advice on how to expand your internet marketing.

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