If you are in the legal industry and are exploring SEO techniques for your firm, you may have come across some unfamiliar phrases. In this post, we discuss the 10 “must-know” phrases before you get started so you will be…
Category Archives: Internet Marketing
A Guide to Law Firm Directories
There are a number of actions to take to ensure that your firm’s online marketing strategy brings you traffic and new clients. One key consideration to boost your online presence is getting listed in legal directories. In short, legal directories are databases…
Best Practices Guide for On-Page Optimization
On-page optimization is an important marketing tactic for your firm’s competitiveness. Without it, you’ll risk losing all visibility to users coming into your website from organic search. But succeed at it, and you’ll bring in a consistent return on investment.…
How To Get Backlinks For Your Website Using Google Searches
This video provides simple Google searches you can perform to find new link opportunities for your business including directories and sites that accept article submission.
How To Conquer Local SEO For Your Law Firm
Most law firms can benefit from establishing a local SEO strategy. If done successfully, you will increase your chances of appearing in search when someone nearby is looking for a lawyer. This means you can expect to rank highly for…
The Do’s and Don’ts of Podcasts
It’s no secret that podcasts are extremely popular. Name a subject and you’re sure to hear “there’s a podcast for that!” While podcasts are great for easy listening, there’s also no denying that a podcast has real power as a…
The 5 Biggest Mistakes Lawyers Make with Social Media
Social media is an ever-changing industry. Let’s face it, practicing law is your full-time job, so it is commonly challenging to stay up-to-speed with the social media industry and its evolving needs. However, an effective, well-thought-out, and properly executed social…
How to Brainstorm Topics for Your Podcast
Podcasts are an excellent tool for building your online marketing presence and growing your law firm or company. The catch is that a poorly produced program could lead an attorney or a business owner to feel as though the podcast…
New Digital Marketing Trends to Expect in 2022
While you may be embracing a “new year, new you” mantra, have you considered what a new year means for your digital marketing campaign? Between Google core and algorithm updates as well as the increased marketing efforts of your competitors,…
How To Manage Online Business Reviews: A Simple Guide
Gaining and managing reviews for your business is a critical component of your online reputation. Although receiving and responding to client feedback can sometimes seem overwhelming and difficult, the process to follow doesn’t need to be complicated. We’ve created a…
