Author Archives: PaperStreet

COVID-19: Its Impact on Google Ads for Legal Services and How to Proceed

Understanding the Impact of the Coronavirus on PPC Campaigns In the past week, we here at PaperStreet have been talking with client firms about the potential impact the COVID-19 global pandemic is having on their advertising campaigns, including paid search…

› Read More

Freelance Legal Web Content Writer

About PaperStreet PaperStreet creates new web sites and revitalizes aging ones. Located in downtown Fort Lauderdale, Florida, we are a custom web design studio with clients worldwide. We have designed over 1,500 web sites in the past 19 years for…

› Read More

Search Impression Share for PPC: What You Need to Know

Making a good impression is important in many aspects of life, from job interviews to client interactions to social encounters. In terms of paid search and Google Ads, making a good impression (and making as many of them as possible)…

› Read More

Reasons You Should Be Sharing Big Wins on Your Blog

If you’re interested in modifying your firm website, developing a new website or simply expanding some of your blog content, then the chances are that you’ve contemplated whether to share your success stories — your “big wins” — online. Worth…

› Read More

Content Marketing Associate – Ft. Lauderdale or Remote

THIS POSITION HAS BEEN FILLED. THANKS FOR APPLYING. About PaperStreet PaperStreet is an award-winning digital marketing firm founded in 2001. Our mission is to help law firms grow their legal practices.  We are a fast-paced, growing agency looking for a…

› Read More

New Website Launch!

PaperStreet recently launched a new website, eScooter Accident Lawyer. Our team worked with Dan S. Arnold III to create an Essentials page with unique content and design. As electric scooters (or eScooters) have gained in popularity over the last several years,…

› Read More

5 Ways Guest Blogging Can Help Your Law Firm

Guest blogging is a proven way to help your law firm gain brand exposure, boost SEO rankings and increase your online authority. Chances are, you have knowledge, ideas and information that website readers will find valuable. Sharing what you know…

› Read More

Blogging Guidelines for PaperStreet

PaperStreet is an award-winning digital marketing agency that serves attorneys and the legal industry. Founded in 2001, our blog offers practical advice on web design, internet marketing, content, development, branding and design. If you’re interested in contributing a guest post…

› Read More

Google Marketing Platform

I write, and I know things. Like, for example, when you play the Game of Websites, you need to have an inside edge to help you beat out the competition. The Google Marketing Platform can be just the tool you…

› Read More

Toning Down Sophisticated Legal Content

Lawyers often find the prospect of producing a high-volume of online content quite overwhelming, in part because they assume that the content must be written in a manner akin to their day-to-day writing style (i.e., featuring extensive references, deep legal…

› Read More

More Awesome Posts »