Category Archives: Content

2021 Update: The Different Types of Home Page Content

Types of Home Page Content Styles Your home page content is an important, if not the most important, aspect of your website. It is the introduction to your brand and should reflect your firm values and goals and be easily…


Adrienne portraitWhy Updating Your Law Firm Blog is Important…Especially Now

With all that has taken place throughout the world over the past year and several months, you may be wondering if there is an appropriate way for you to continue marketing yourself and/or your firm while remaining sensitive to current…


The Art of Storytelling Within Your Law Firm’s Website

It’s no secret that brand storytelling is lauded as a successful marketing strategy. Unfortunately, few law firms have yet to embrace this approach to their web content. Whether it’s a fear of sounding unprofessional or simply a lack of know-how,…


How-To Write a Law Firm Blog Post

Did you know that 1 in 4 law firms with a blog report that they have had a client retain them as a direct result? Blogging is an essential part of a long-term SEO strategy; however, it is often overlooked as an…


50 Best Attorney Biography Designs for Law Firms (2021 Update)

A well-designed biography improves your firm’s reputation online. Check out our top 50 biography designs and see how your website can improve.


Pete Boyd portraitThe Perfect Attorney Bio (/sarcasm)

At PaperStreet, we have seen lots of attorney biographies.  We have finally come across the perfect attorney bio. Take a look and see our tips at the end. Name: Johnny B. Quick Firm Name: Quick, Settle & Mint Title:  Senior…


Autumn User5 Tips On Generating Content for Your Law Firm Practice Areas

Are you attempting to update your practice area pages? Or perhaps you have a new area of practice you would like to include on your website. Often attorneys who are well-versed in their areas of practice do not know how…


Pete Boyd portraitKeep your Content Evergreen in 2021 – 5 Ways to Help

Content is the most important asset for your firm. What does your website say about you? Whether you simply want to explain your services, or need to rank in Google, then content will get you there. Below are just a…


Florida Repealing PIP? Hey, Florida Personal Injury Lawyers, Update Your Website!

In May, lawmakers in Florida took a big step toward potentially repealing PIP (personal injury protection). At PaperStreet, we get excited about law changes.  A new law creates a flurry of online conversation and opportunity for topical blog posts, media…


Mike portraitThree Keys to Maintaining Accessibility in Your Blog

Accessibility and compliance has been gaining attention in web design circles for years now. While that’s a good thing, ascending to a more inclusive web requires new knowledge and techniques for website maintenance. And it isn’t just web designers and…


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