Over the summer, The Federal Trade Commission (FTC) has proposed new regulations to combat businesses engaged in the purchase, sale, and manipulation of online reviews. If approved, these rules would carry a significant penalty: a fine of up to $50,000…
Category Archives: Reviews
How To Manage Online Business Reviews: A Simple Guide
Gaining and managing reviews for your business is a critical component of your online reputation. Although receiving and responding to client feedback can sometimes seem overwhelming and difficult, the process to follow doesn’t need to be complicated. We’ve created a…
Why Are Google Reviews Vital to Your Online Reputation and Local Presence?
No matter the business you specialize in, reviews are the quintessential tool to help you rank locally, build credibility and enhance your brand trust. Google reviews are simple, effective and the best free tool out there to help you gain…
How to Get Testimonials for Your Law Firm Website
You wouldn’t be in business if you didn’t have happy clients, and we wouldn’t be following marketing best practices if we didn’t plan to include testimonials on your new law firm website. Testimonials offer you an opportunity to show that…
Answers to Your Local Listing Questions + Best Practices Checklist
What is the overall local listing process? First and foremost, you want to find all of your business listings on each directory site. This is done by performing multiple searches using your business name, address, and phone number. It’s important…
