At PaperStreet, we’re always reviewing information from across the internet to be sure that we catch industry insights. Content marketing platform, Passle, did a recent survey that we strongly encourage our law firm clients to read and consider the findings.…
Author Archives: Nancy Rapp
Podcast Episode: Google Ads 101
Each month we try to film our podcast episodes based on what our clients ask and/or address some of the services we feel attorneys and other professionals need to learn more about. Unfortunately, poor ad management has led many law…
Microsoft Bing is Becoming All the Rage. Is Your Website Prepared?
Many question when and if Google will ever fall in its domination of search engine usage. That time may be sooner than predicted, however, as rapid advancements in AI-technology continue to revv up and taake Google down a few pegs.…
Podcast Episode: What You Need to Know About Plugins for Your WordPress Website
WordPress is a fantastic CMS to use for your website. One of its best features is its vast array of available plugins to enhance your marketing and functionality. In this episode, our development team talks about how to select plugins,…
5 Important Tips for Your Legal Content Strategy
Creating content for your law firm’s website is no small task. The most effective lawyer content marketing strategies encompass a variety of content styles and require a fair amount of research. Accordingly, we have included a quick guide to help…
Podcast Episode: What is SEO and Does Your Law Firm Need It?
Admittedly, our internet marketing team often takes for granted just how much SEO is second nature to us. We certainly know how this approach to marketing will help with law firm marketing, but many of our attorneys do not. In…
Podcast Episode: What You Need to Know About ADA Compliance for Your Website
Making sure your website is accessible to all users should be at the top of your priority list. Learn about the law and best practices in this next episode of LEXclusive, PaperStreet’s podcast. Don’t have a Spotify account? We’re also…
Featured New Website Design: The AR Group
The AR Group Launches New Website The AR Group, a premier human resources consulting firm, recently launched a new website revealing new branding and highlighting their experience delivering workplace investigation and assessment services. The award-winning team at The AR Group,…
Podcast Episode: Debunking 10 Misconceptions About Attorney Marketing
Unfortunately, many law firms never get their marketing campaigns in full swing due to many misconceptions about the best practices. In this episode of PaperStreet’s podcast, LEXclusive, we identify these errors in thinking and offer suggestions to implement the changes…
Podcast Episode: Top Considerations for Attorney Digital Marketing Campaigns
In the next episode of LEXclusive, PaperStreet’s podcast, we outline what law firms need to consider when they create or modify their digital marketing campaigns.
