Google Indexing Solutions
Google has warned for years that every site needs great, valued natural content with quality backlinks. If Google determines your website lacks quality content, then it may not index your webpages. Pages that aren’t indexed won’t appear in search results. There is no quick fix to rank critical pages. We do, however, have specific solutions to help improve your site and indexing.
Algorithm Updates Affect Indexing
Google has often adjusted how frequently and thoroughly their search bots crawl sites’ content. This analysis is mostly determined by the overall value of the entire website, compared to those of the competition. Google may slow down how it is indexing your site after it calculates your site’s value compared to the rest of the web and your competitors.
What Factors Can Affect Indexing?
“It’s really hard to call a site authoritative after 30 articles, and especially if you’ve stopped publishing for a while, I can see how Google might be a bit more conservative with regards to indexing more.”” – John Mueller, Search Advocate at Google
- Small Sites of Less than 30 pages
- Interruption in Blogging / Posting
- Content under 500 words for subpages or 1,000 words for main pages
- Generic content that doesn’t directly support the page topic
- Long URL Issues
- Coverage Issues in Google
- Page Experience Issues / Core Web Vitals
- Lack of Domain Authority and Backlink Profiles
- Lack of Social Media and Inbound Links
- Poor User Experience
- Slow Site
How to Promote Full Site Indexing
- Regular Publishing – Regularly publish core new high-quality content to your site.
- Unique Content – Publish authoritative, unique content that is read and shared.
- Authoritative Website – Secure a backlink profile with a focus on quality. This can be but is not limited to guest posting, legal directories, and other link-building tactics.
- Fast & Secure – Ensure your site is quick to load and maintains a 70+ score through Google PageSpeed Insights
What about Bing, DuckDuckGo, and Other Search Engines?
The indexing issues typically do not affect other search engines. Further, Bing uses an IndexNow protocol which allows websites to be indexed quicker. Google has not yet implemented this (even though we can still request the indexing of a page in Google Search Console).
Google Crawl Budget
Google does have a crawl budget, but unless your site has more than 100,000 pages, this should not be an issue.
Common Error or Excluded Coverage Issues
There are five common issues for indexing.
- Crawled – currently not indexed (Quality issue)
- Duplicate content – (Site architecture issue)
- Discovered – currently not indexed (Crawl budget/quality issue)
- Soft 404 – (Site architecture issue)
- Crawl issue – (Crawl budget/technical issue)
Here is a full list too of more issues with Google Indexing:
- Error
- Redirect Error
- Submitted URL Not Found
- Excluded
- Crawled – Not Currently Indexed (Quality Issue)
- Discovered – Currently Not Indexed
- Page with Redirect
- Excluded by’NoIndex’ Tag
- Not Found (404)
- Alternate Page with proper Canonical Tag
- Duplicate without user-selected canonical
- Duplicate, submitted URL not selected as canonical
- Duplicate, Google chose different canonical than user
- Blocked due to other 4xx issue
- Sitemap
- Status indicated not indexed or error
How Can I Check if My Site is Indexed?
Easy, just visit Google and type in the web address for: yourcooldomain.com. This will tell you which pages are indexed in total on your website. You can also visit Google and search site:yourcooldomain.com/example-page/ to see if a specific page is indexed in Google.
You can type in specific pages too to see if they are indexed, such as:
https://www.paperstreet.com/portfolio/law-firm/
If the search returns a result, then you are indexed. If not, you will want to login to your Google Search Console to make sure your sitemap is uploaded and see any errors / exclusions.
How PaperStreet Can Help
Our team will conduct a comprehensive review and establish which factors need improvement. Items we can assist with include:
- Indexing Research – A review of which pages are listed and not.
- Indexing Issues –Figuring out why select pages are not being indexed.
- Indexing Delays – Analyzing why certain pages are not being listed.
- De-Listing – Issues with content being dropped.
- Excluded vs. Valid – Reviewing Coverage issues for excluded pages and why.
- Errors – Reviewing Google Search Console Errors and resolving.
- Technical – Updates to Google Search Console and Analytics.
- Development – Changes to website to help improve speed, indexing, and code.
- Content –Editing or Writing Content to Assist.
- Content Marketing –Creating an entire strategy to help with publication.
- SEO –Updates to all of the above, plus backlinks to improve your authority.
- Social – Analyzing your current social media efforts and drafting a plan of action.
Budget & Pricing
Please contact us for a detailed quote. Every website is unique and may require different solutions to achieve full indexing.
Final Note about Google Indexing
Getting your site indexed may take days, weeks, or months now. These timeframes are dictated by Google and other search engines. That said, the more you can establish the quality and authority of your site, the better your results will be. The best way to do that is to have interesting content, a diverse backlink profile, offer a better user experience, a fast website, a solid site architecture, and an in-depth social media experience.
The good news is that you don’t have to determine what your site is missing—PaperStreet is here to provide you with the solutions your website needs. Call us today to get started.
Google Indexing by PaperStreet
Be found online where it matters most with our marketing and Google indexing services.