Category Archives: Blogging

Adrienne portraitThe World of Blogs

Understanding the Purpose of Blogs in Your SEO Campaign We understand that law firms and business owners seek a substantial return on investment relative to the amount of marketing dollars spent, and you want (and expect) the best from your…


Adrienne portraitHoliday Blogging Tips

The Holidays Are Here. Check Out These Tips to Keep Your Blog Thriving I know, I know. You’re probably sitting there reading this and saying to yourself, “really? I need to keep blogging during the holidays? Who’s going to read…


Adrienne portraitWhy Some Blogs Outperform Others

Maintaining a blog can be a tough task…and keeping your readers interested can be even tougher. Make no mistake: if you are using a blog to promote your business or sell your products, what you say can make or break you.


Adrienne portrait‘Tis the Season…to Keep the Blogs Flowing

Now that the holidays are upon us, we know that it can be quite tempting to let various things “fall off the radar” for a while (and no, we’re not judging you if you’re letting that diet go so you can eat all the cake and pie you want before the new year). But if you are interested in keeping your internet marketing campaign alive and well during these festive days, it’s important for you to continue your blogging efforts – even when you think no one’s going to miss a blog or two over the next few weeks.


Alex portraitChoosing Keywords is Like Summiting Multiple Peaks Within a Given Mountain Range

When hiking a mountain range the peaks vary in steepness and difficulty and represent the same challenges of marketing for a variety of keywords.


Ten Blogging Practices To Avoid

You frequently hear tips and tricks for making your law firm blog more compelling and interesting. If you are not getting the results you desire, take a look at these blogging no-no’s–they may help you clean up your act.  …


Four Sentences that Prove Grammar is Important

Take it from the editor …. grammar is important. If you don’t believe me check out the sentences below. Much like your iPhone autocorrecting your text messages, poor grammar can turn a seemingly harmless sentence into a quite embarrassing one.…


10 Blogging Best Practices for Law Firms and Businesses

Blogging is a unique skill that requires writing ability, marketing finesse and SEO knowledge. With a little knowledge and practice, you can create a blog that engages readers, boosts your online authority and helps you gain new clients. As Google…


Blog Topic Ideas for Lawyers and Law Firms

Attorney-generated content drives new business.  Blogging is a particularly effective tool to draw more readers and increase your web presence and authority.  Posting new content on a regular basis will help keep your content fresh and boost search rankings. Don’t…


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