Author Archives: Allison

FTC Guidelines for Fake Online Reviews

Over the summer, The Federal Trade Commission (FTC) has proposed new regulations to combat businesses engaged in the purchase, sale, and manipulation of online reviews. If approved, these rules would carry a significant penalty: a fine of up to $50,000…


Florida Lawyers: Update Your Website Content to Reflect Recent Tort Reform Legislation

Florida Governor Ron DeSantis recently signed House Bill 837, “Civil Remedies,” into law In March 2023 and the bill contains significant tort reform that impacts civil litigation in Florida. For many Florida lawyers with basic legal information on their website,…


Who Wrote it Better?: AI vs. Human-Generated Law Firm Content Writing

It seems like using AI technology to write your law firm content writing will become a trend whether we like it or not. At PaperStreet, we believe there is value in having human-written content, especially as bot content infiltrates search…


2023 Update: The Different Types of Home Page Content

Types of Home Page Content Styles Your home page content is an important, if not the most important, aspect of your website. It is the introduction to your brand and should reflect your firm values and goals and be easily…


How to Write an Attorney Bio That’s Unique and Engaging

Every attorney biography you’ve ever looked at likely showcases the same information. If you’re looking to create or rewrite something unique and engaging you have to consider what every other lawyer biography is missing. At PaperStreet, our content marketing team…


Boca Injury Law Launches New Site

Boca Injury Law, a division of Chane Socarras, PLLC, recently launched its new personal injury website that is geared toward protecting and helping harmed individuals throughout Florida and elsewhere. The firm handles a wide range of cases, including: Car Accidents…


How to Get Testimonials for Your Law Firm Website

You wouldn’t be in business if you didn’t have happy clients, and we wouldn’t be following marketing best practices if we didn’t plan to include testimonials on your new law firm website. Testimonials offer you an opportunity to show that…


Florida Repealing PIP? Hey, Florida Personal Injury Lawyers, Update Your Website!

In May, lawmakers in Florida took a big step toward potentially repealing PIP (personal injury protection). At PaperStreet, we get excited about law changes.  A new law creates a flurry of online conversation and opportunity for topical blog posts, media…


Searcy Denney Scarola Barnhart & Shipley Law Firm Spotlight: Florida Personal Injury Lawyer

Searcy Denney is a Florida personal injury law firm with offices in West Palm Beach and Tallahassee. Searcy Denney joins other leading law firms in taking part in our Law Firm Spotlight Interview Series, which highlights the experiences, successes, and…


PaperStreet Law Firm Website Design Wins Communicator Awards Highest Distinction

The winners of the 26th Annual Communicator Awards have officially been announced by the Academy of Interactive and Visual Arts. With over 6,000 entries received from across the U.S. and around the world, a custom PaperStreet law firm website design…


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