Author Archives: Robin

Robin portraitIn Case You Didn’t Know … Content Matters

Practice Pages Matter If you take away site architecture, design, and innovative features from your website all that is left is content.  This should resonate because content is what makes your website unique. When you write content your goal is…


Robin portraitTools the SEO Team Uses Every Day to Monitor Bad Links

If you are venturing into the world of SEO and link building in specific, you are going to need to the proper set of tools in order to build the correct backlink profile.  Your first and most useful resource is…


Robin portraitAbout the Disavow Program at PaperStreet

Have you noticed your website dropping in rankings? If so, the PaperStreet Disavow Program can help.  Google may have observed that your site has low-quality back links. These links can be part of the reason why your rankings continue to…


Robin portraitWhy You Really (Really) Need a Responsive Website

Responsive Web Design Ensures Optimal Viewing Experience In my position as Sales Account Manger for PaperStreet, it has become increasingly clear to me the importance of having a responsive website. A responsive website will automatically resize to the device being…


Robin portraitWebinar: The Quality of Link Building

PaperStreet’s March webinar details the importance of quality link building. Watch the video below for information about the process of link building and its benefits to your SEO campaign.     Contact PaperStreet PaperStreet offers SEO services to clients at…


Robin portraitA Spring Cleaning List for Your Website

We all know many of the old ways of doing business have virtually vanished. When was the last time you used a phone book or Yellow Pages? Most businesses recognize they need to take advantage of current technology to effectively…


Robin portraitThe Importance of Quality Back Links

Google got you down?  Is your site not ranking well because of algorithm changes and updates?  Wish there was a way to increase traffic, rankings, and online visibility all at the same time? The SEO team deals with these questions…


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