Author Archives: Peter Boyd

Pete Boyd portraitAI Content Detector: What Tool is the Most Accurate?

PaperStreet writes an average of 360 pages of content for law firms throughout the country every month. Let us clarify…. “PaperStreet writes,” meaning real people with actual JD degrees. In our office, a real human develops a topic, a JD…


Pete Boyd portraitEquifax Settlement is a Joke, That Keeps . . . Taking

The Equifax settlement is a joke. The company has agreed to give out funds for the data breach. It seems like most are getting $5.21 via PayPal, Check, or Pre-paid card.  Seems like a fair price for giving out your…


Pete Boyd portrait23 Top Lawyer Marketing Ideas for 2023

There are seven main categories of lawyer marketing that should be your firm’s focus in 2023.  Each area has, at least, three specific ideas on how you can improve your marketing quickly and easily. You can read our full guide…


Pete Boyd portraitStorytelling + SEO = Success

When Creating a Brand for your Law Firm, You Need to Tell a Story. What does your firm do the best?  What is your history?  Why should people choose you over another firm? These are questions you need to answer…


Pete Boyd portraitPlugins, Plugins and More Plugins

WordPress is a great platform for building law firm websites. With a vast 60,000 to 70,000 plugins to choose from, WP is highly customizable.   However, with too much choice, you can get yourself in trouble. Plugins should be kept to…


Pete Boyd portraitGraphic Designer / Web Graphic Design

Your Design Opportunity We are seeking a talented graphic designer to produce amazing web designs and branding for our award-winning portfolio. You will be working on initial layouts, web designs, messaging, logos, corporate identity, brochures, and more.  “Wow, that is…


Pete Boyd portraitGrow Your Practice

Need more clients? Want more business in 2022? Consider a small paid ad campaign with Google Ads or a full SEO campaign with our team. See how we helped many firms increase their conversions and leads. Contact sydny@paperstreet.com and ask for Sydny Atwood.


Pete Boyd portrait21 Law Firm CRM & Case Management Systems – The Ultimate Review Guide

Customer relationship management (CRM) and case management systems are an essential component of any law firm’s sustainability and client trust. CRM and case management systems allow for a seamless line of communication between the firm and the customer. Case management…


Pete Boyd portraitLaw Firm Web Design Costs and Pricing (2023 Update)

At PaperStreet we use the flat rate for most of our projects. We base that flat rate on our hourly rate times the estimated number of hours for the project.


Pete Boyd portraitPhotos for Law Firm Websites: A Best Practices Guide

In this guide on best practices for law firm website photos, we cover the essentials of what you need to build a stunning and engaging website that sets your firm apart from the rest. Below are top tips on everything…


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