Category Archives: SEO Content Writing

Top 10 Ways to Grow Your Law Practice Through Thought Leadership in 2020

When it comes to law firms, thought leaders are the go-to subject matter experts in their area of practice. In 2018, thought leadership will become an even more powerful tool for lawyers to engage with prospects, clients and influencers. Here are 10 ways to establish yourself as a thought leader in 2018.


How Lawyers Can Take Advantage of Exclusive Web Content

As a lawyer you likely have some interesting cases. The stories of your lawsuits and experiences can be relevant to the general public if they are newsworthy, weird, or exclusive.


Drafting Your Own Website Content? Learn the SEO Basics

Keeping Your Content SEO Friendly Even if ranking high in search engines is not your main goal, you can still benefit from best practices. Keep these seven tips in mind when drafting content for your website No Duplicate Content There…


Alex portraitBest Practices: Search Engine Optimization for Writers

Earlier this week I spoke to the PaperStreet content team about search engine optimization and how, as writers, the content team can incorporate best practices into the blogs and pages they write for clients. You can view the full PowerPoint…


Pete Boyd portraitSEO Content Editing your Website: A Guide for Law Firms

Learn how to write your copy for search and for your audience.


Pete Boyd portraitMeta Tags for your Website

Meta tags are behind the scenes code. Below are some of the more popular meta tags your website should be using. Title Tag Although technically not a meta tag, title tags are great for SEO.  Limit them to 70 characters.…


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