Adwords Research: Getting the Cost Per Click via the Adwords Keyword Suggestion Tool Instantly

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I always get annoyed at the advertiser competition graph on all keyword phrases. I want to be able to tell clients raw data of how much it costs per click for phrases, quickly and easily – especially if I am talking to a potential client on the phone.

You may already know this, but I thought I would share anyways.

When you run the quick research, if you highlight all the rows of data and paste that into another program (say a blog post, MS Word, an email, or even notepad) you get the raw numbers of the costs per click.

I am not sure if its the average, high, or low cost – I am assuming average cost to be in that position. It at least gets us into the game quicker and on the phone I can tell a client “Hey, consumer law protection costs $3.33 a click”.

Neato!”  Now I don’t have to setup an Adwords account or do more research to get the exact figures for a potential client.

Screenshot of the Google AdWords Keyword Tool in Mozilla Firefox, displaying search statistics and cost per click for various keywords related to criminal lawyers in Dallas, including local and global monthly search volumes.

Here is the output that I copied from this screenshot. As you can see it shows positions 1-3 are $17.50 for dallas criminal lawyer. Great data to quickly share on the phone or with a client.

dallas criminal lawyer 1 – 3 $17.50
3,600
5,400
May
dallas dwi lawyer 1 – 3 $28.07
2,400
4,400
May
dallas criminal defense lawyer 1 – 3 $19.04
880
1,000
May
dallas criminal lawyers 1 – 3 $21.67
1,000
1,300
Nov
dallas dwi lawyers 1 – 3 $34.86
1,600
1,300
Feb
criminal lawyer in dallas 1 – 3 $7.53
58
110
May
dallas criminal defense lawyers 1 – 3 $18.67
480
590
Jul
dwi lawyer in dallas 1 – 3 $0.05
Not enough data
210
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