Why Law Firms Need a Review Strategy — and How PaperStreet Makes It Easy with AttorneyReview.me

Why Attorney Reviews Matter More Than Ever

Reviews are everything when a person is searching for an attorney. People don’t just browse your website–they browse what other people have to say about you. In fact, one of the first things a potential client will see on Google is a review. For attorneys, every review contributes to brand perception and credibility and can lead to new case inquiries. Accordingly, it is important for law firms to have a proven and proactive review system in place.

To better serve our clients, PaperStreet created AttorneyReview.me, an easy-to-use tool that’s designed to help law firms get more positive reviews and assist with gathering client feedback.

Convert Satisfied Clients into Online Testimonials with AttorneyReview.me

Timing is everything, and law firms often miss the initial window to ask for feedback directly after a successful case resolution. As soon as a final decision has been reached in a case, a member of your team can email your client with a personal message – or one that applies to all of your clients.

If the client feels that you gave “5-star” service, they’ll be given the option to write a full, public review on Google, Avvo, or the review platform of your choosing. If the answer is “less positive,” they’ll be directed to a short, private follow-up form to provide their feedback.

This system allows you to privately resolve your client’s concerns before they have the chance to go public – helping to both protect your reputation and resolve issues.

The Top 5 Reasons to Consider Attorneyreview.me

AttorneyReview.me is an important tool in your overall online marketing strategy. Consider the following:

• Reviews are Made Easy: By gently prompting your satisfied clients to the reviews page, more of your clients are likely to respond with positive reviews.
• Negative Feedback can be Addressed Before It Gets Posted as a Review: No more unwelcome surprises.
• Your Search Rankings Can Improve: The more reviews you have, the better you’ll rank locally and the more credibility you’ll build with potential clients.
• You Open the Door to Lower Cost Google Ads: Local Service Ads, which rely on your reviews for your positioning, can help attorneys in certain markets and practice areas pursue a lower cost ad option than typical PPC campaigns.
• You Can Easily Check if Your Happiest Clients Have Left a Review: Not only can you check the client’s status in seconds, you can also send a reminder with the click of a button.

Online Reviews are a Marketing and Brand Strategy, Not a One-Off Task

AttorneyReview.me is a powerful service, but reviews should be treated as one small part of your overall digital marketing and brand development strategy. Our tool allows law firms to seamlessly integrate online reviews into their post-case closure process and helps guarantee that happy clients become their most effective brand advocates.

We have witnessed law firms experience a dramatic increase in 5-star reviews in just a few months by implementing this system. As an example, one firm earned 41 more reviews in less than 6 months!

More than that, our clients have the opportunity to get valuable insight into how their clients feel about their firm and its services, and use that feedback to make adjustments as needed.

Start Collecting Positive Online Reviews Today

If you are not currently collecting online reviews for your law firm, now is the time to get started. PaperStreet’s AttorneyReview.me is a review management system that is simple to set up and can make a world of difference to how potential clients view your firm.

Contact us today and get started with a demo to see how AttorneyReview.me can help your firm collect online reviews, manage negative feedback, and build your brand online.