“Lance” in your Pants? Really? Is that Needed to sell Snacks?

Lance Snacks I guess is going for the edgy advertising – “I got Lance in my pants.”” ” This might be one of the oddest ads ever for them, although I guess it caught my attention.

When creating your brand, you might want to think of all intepretations of your message (unless it was intended). Just keep that in mind.

A white delivery truck featuring promotional advertisements for Lance Snacks boldly displays the slogan, "Lance in your Pants? Really? Is that Needed to sell Snacks?" The rear of the truck also sports a "How am I driving?" sticker and a license plate.

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