Construction Company Web Designs & Marketing Campaigns

High-Performing Construction Websites to Match Your Design Aesthetic

For construction companies, your success depends on the creativity of your designs and the dependability of your services. Those are the hallmarks of a successful web design company, as well. In business over 2 decades, PaperStreet knows how to create impressive websites that deliver results to our clients. Our know-how and experience extends to construction websites, and we've created three packages for construction companies to pick the web design option that best fits their budget. Whether you're an architect, general contractor or home builder, we're confident we can design a website that's up to your high standards.

"PaperStreet Web Design’s efforts have increased conversions and the number of visitors to the platform substantially. The team has worked fastidiously to deliver satisfying products quickly. They have been accessible and encouraged innovative platform improvements, supporting continued partnership."

- John Hopkins
Marketing Director, Searcy Law

Breaking Down Our Packages for Construction Companies

At PaperStreet, we understand how competitive the construction industry is. A simple visit to your website may be all a potential client needs to see in order to schedule a consultation. We have the level of experience you need to feel confident that your marketing dollars are being well spent when you hire us to build your website and manage your internet marketing. We ensure that your web design is visually pleasing AND it will also have the critical elements such as ADA compliance, easy navigation, highly visible contact information and more.

Below are the overviews for each of our packages:

Tier 1 - Web Design Only

• A unique & personalized website with white glove set-up
• Content: We will write your home page, about us page, contact page, and up to five (5) pages about your construction services. These will be custom tailored, professionally written, edited, and allowing you to review all copy to make changes. to your liking.
• Support: Web hosting and 24/7 support for a full year; with options for renewal.
• Marketing: Basic SEO optimization including keyword research, optimized tags and content, account creation with Google Analytics, Google Search Console and more.

Tier 2 - Website + Google Ads (PPC)

• A unique & personalized website with white glove set-up
• Content: We will write your home page, about us page, contact page, and up to ten (10) pages about your construction services. These will be custom tailored, professionally written, edited, and allowing you to review all copy to make changes.
• Hosting & Support: Web hosting and 24/7 support for a full year; with options for renewal.
• Web Marketing: Basic SEO optimization including keyword research, optimized tags and content, account creation with Google Analytics, Google Search Console and more.
• Paid Marketing: A monthly ad budget of $100 for paid Google ads or Local Service ads managed by our PPC team. Of course, you can increase the monthly spending as much as your budget permits.

Tier 3 - Website + Google Ads + Full SEO & PPC

• A unique & personalized website with white glove set-up
• Content: We will write your home page, about us page, contact page, and up to ten (10) pages about your construction services. These will be custom tailored, professionally written, edited, and allowing you to review all copy to make changes.
• Hosting & Support: Web hosting and 24/7 support for a full year; with options for renewal.
• Web Marketing: Basic SEO optimization including keyword research, optimized tags and content, account creation with Google Analytics, Google Search Console and more.
• Paid Marketing: A monthly ad budget of $100 for paid Google ads or Local Service ads managed by our PPC team. Of course, you can increase the monthly spending as much as your budget permits.
• SEO: A full SEO campaign including monthly blogging, link building, continuous on-page optimization efforts and more.

Maybe you don't know which option is best for your construction company. That's ok! When we talk with you about your budget and business goals, we will assess your needs and provide custom-tailored recommendations for moving forward.

What are the Most Important Elements for a Construction Website or Marketing Campaign?

Every industry is unique in terms of what makes a website successful. Accordingly, PaperStreet never uses a "one size fits all" approach to our designs and marketing. We take each industry into consideration, and we understand some of the key elements of web design and marketing for construction companies.

Landing Pages That Best Reflect Your Industry

For construction companies, architects and other builders, your website should contain the following landing pages:

• An "About Us" page to showcase your experience in the construction industry, your accolades, team members, etc.
• A Services Page to outline the specific capabilities of your construction company
• A Reviews/Testimonials page to allow past clients to explain how they used your services and why others can trust your company
• A Blog to offer industry insights and community news
• A Contact Page to allow for a variety of contact options as well as establish your brick and mortar location, if applicable

All of our web design packages include content writing. Thus, we can help you create impactful content for all of the above pages.

Visual Displays of Your Construction Projects

A successful construction website is one that provides images of your past work. A simple option would be to create a video gallery or photo gallery of your projects. Another choice could be to showcase your projects as the background or banners of your individual pages. However you want to showcase your talents, PaperStreet's team members will work with you to help you achieve your vision.

Further Opportunities to Connect with Past and Future Clients

Though a well-developed website can have the largest return on investment, construction businesses may want to explore additional marketing opportunities to reach more clients:

• A newsletter sent to past clients can keep your company fresh in their minds should they need your services again or have a colleague who may be undertaking a construction project
• An active social media campaign to establish your brand and further showcase your work. (Fun fact: 75% of construction businesses have an active social media presence.)
• Reviews posted on external websites such as Yelp, Angie's List (now called Angi) and more
• Paid ads and SEO campaigns to help you target the specific construction projects your business pursues.

All of our construction website packages allow for the above add-ons, and our marketing team can also help you brainstorm additional opportunities to help your business grow.

Why Choose PaperStreet for Your Construction Website?

We're a Comprehensive Web Design and Marketing Firm

We do everything construction companies need for long-term success, from outstanding website designs and logos to content writing and SEO. With PaperStreet, you won't need to hire any freelancers or extra support to reach your digital marketing goals. Should you want to add features or add-ons such as videos and social media, we have team members to help with those, too.

Our Design Team is Award-Winning

In the construction industry, you should have a website that pairs with your design aesthetic.We're up for the challenge as our talented team has won over 70 awards in the past 3 years from Webby, W3, Communicator, Davey, Lawyerist, Marcom, Ava, IMA Awards, and many others.

We're Hassle-Free & Promise No Surprises

PaperStreet's team doesn't just give you results - we earn your trust. What's more, we don't lock you into any long-term contracts or keep any control over your website. We quote our packages on a flat-rate basis and promise no hidden fees or other surprises. That flat-rate also guarantees full ownership of your site.

We Offer Personalized Solutions for Construction Companies

We believe that each of our clients deserves personalized solutions that match their needs. Your construction company has its own creative identity, and our design and marketing teams are ready to adapt to your needs and objectives so that you reach all of your goals. Our custom designs improve your image and solidify your brand, ensuring that users know who you are.

We Work Directly with You

At PaperStreet, we believe in transparency, creativity, and friendly accessibility. You communicate directly with our team during the design process and we offer monthly meetings to discuss your marketing needs and goals. We understand that your website is directly connected to the success of your construction company, and we want to help you maintain a thriving business.