Shalyn

PaperStreet’s Social Media Manager.

Shalyn is a Social Media Manager with over six years of experience helping brands build meaningful, results-driven social media presences. She has led dozens of client accounts and campaigns, overseeing strategy, content planning, execution, and performance tracking across major platforms. One of her most notable successes includes driving significant growth in a short timeframe—achieving a 296.7% increase in page and profile visits, 422.5% growth in reach, and 257.7% increase in page likes on Facebook, along with a 120.1% increase in reach and 39.4% growth in likes on Instagram—by pairing creative storytelling with a strong focus on what truly resonates with audiences.

What sets Shalyn apart is her coaching mindset and passion for helping others grow. With years of experience mentoring and leading teams, she approaches social media much like coaching—focused on setting clear goals, building confidence, and creating a path for steady progress. This mindset carries into how she works with clients: as a true partner who listens, educates, and supports them every step of the way. She believes the best results come from collaboration, trust, and strategies that feel authentic—helping brands show up online in a way that feels both natural and effective.