October is breast cancer awareness month. Businesses, start-ups, non-profits and multi-billion dollar industries show off pink, donate and raise awareness for the disease that affects one in eight women.
Your law firm can participate too.
Breast cancer awareness month is guaranteed to be a trending topic on Twitter all month long, as celebrities and sports organizations show their support in fun and creative ways. By joining the conversation you are supporting the cause, but also get to enjoy the added benefit of increased traffic and social media engagement.
It’s a win-win.
Check out how the law firms below showed their support. Kudos for the creativity!
Add Pink to Your Logo
Pink ribbon is an international symbol of breast cancer awareness. Add some color to your logo. If it is too difficult, or if you are uncomfortable changing the logo on your main site, just replace your social media icons (an easier project).
Share a Personal Story or Blog Post
Pike & Lustig, LLP– Turnpike Law® posted a heartfelt read to their blog this month. If you don’t have a personal story to share post a general topic about awareness, like Nettles Law Firm.
Plan a day for everyone to wear pink. Snap a photo and share it on your social media accounts (bonus, tag group members for an extra spike in insights).
Another idea is to schedule a Denim Day at the office and donate the proceeds. Participants donate $5 for the right to wear jeans to work – that’s what Laddey, Clark & Ryan, LLP is doing.
Exchange Your Traditional Fees for Donations
Harrison Clark Rickerbys Inc launched a “Make a Will Week,” during which they offered their will writing service free of charge in exchange for a donation to Ladies Fighting Breast Cancer. Your firm works at an hourly rate, so make a donation for “one hour of work” to the National Breast Cancer Foundation and update your social accounts to let the world know you’re a supporter.
Let PaperStreet Help Show Your Support
Our designers can tweak your logo. Our writers can create a blog post. Our team can help you show your support of Breast Cancer Awareness Month. Get in touch for more information and other ideas for participating.