Content is key to a successful law firm website. Before any site launches, we ask clients that are providing their own content to organize it in a master document we prepare for them, with attached instructions.
Here are some quick tips on preparing the content document:
- One Document to Rule them All – We really do need one document. Please do not send over multiple files. It will lead to confusion.
- Final Format – Please have the document in final format, all edited, all approved.
- Follow the Site Structure – If you need to change, please notify us, as it may impact the design.
- Pages on the Website – Each bullet point on the site structure is a page that needs content.
- Separate Pages – Please put in a page break between pages. In MS Word, that is CTRL + ENTER to insert a page break.
- Microsoft Word – While we can accept documents in WordPerfect & Open Office, we prefer Microsoft Word. It is easier to review and has track changes, so we can see who changed what and when.
- No Photos – Please do not embed photos in the MS Word document. Attach them separately.
- Comments – Please highlight any comments or questions in yellow background, so we can clearly see them and respond.
- What you See is What you Get – How you format the text is exactly how it will appear. Please use headings, bullet points and ordered lists. (The exception to this is when you have specifically selected overriding design elements – such as a web-friendly font and specific headline sizes that our developers will make sure are applied to match the design you have approved.)
- Links – Create the link in the actual text you want linked up. To do this, highlight the text, right mouse click and select Hyperlink. Then put in the link you want made.