Raising the Bar: An Internet Marketing Blog for Lawyers.

Blogging on Law Firm, Professionals and Business Web Design

Peter Boyd

Redirecting Pay-Per-Click Ads to Homepage or Landing Pages?

We do not recommend directing sponsored, paid ads to the home page of your website. Instead, you should have specific landing pages that match up with the keyword phrases you are targeting.

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Andrew

Now Hiring Assistant Extraordinaire – Office Assistant

PaperStreet is seeking a part-time assistant. You will assist with actual client projects and gain experience in the “real world” design-firm environment.

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Peter Boyd

Content Guidelines for Law Firm Websites

We just completed a seminar on content guidelines for law firm websites.  Take a look and download.  We will be posting the audio later this week once available. Thanks! Content Guidelines for Law Firm Websites Our January 24th webinar covered…

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Jamie

Using Anchor Text to Boost Your Law Firm’s Search Rankings (SEO)

Most lawyers don’t know a ton about SEO — Search Engine Optimization — but they are vaguely aware that if they include certain keywords in their website content, they will tend to rank higher with search engines like Google.

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Peter Boyd

10 Tips on Preparing Law Firm Web Site Content for your Web Developer

Content is key to a successful law firm website. Before any site launches, we ask clients that are providing their own content to organize it in a master document we prepare for them, with attached instructions.

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PaperStreet creates new web sites and revitalizes aging ones. In addition to creating web sites that are engaging, we also have a knack for getting results.

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