Florida Medical Group – Surgical Associates of Palm Beach County

Surgical Associates of Palm Beach County, a Florida medical group, has just launched a new web site.

Surgical Associates of Palm Beach County (SAPBC) is the oldest and largest Multi-Specialty Surgical group practice in South Palm Beach County , with over 190 years of combined surgical experience.

They are proficient in advanced laparoscopic surgery, as well as other minimally invasive surgical techniques. They provide special expertise in Abdominal, Colon and Rectal, Hernia, Breast, Endocrine, Thyroid and Parathyroid, Gall Bladder, Vascular and Endovascular, Thoracic and Oncological Surgery.

• Colon & Rectal Surgery
  • Colonoscopy
  • Constipation
  • Diverticulosis
  • Hemorrhoids
  • Irritable Bowel Syndrome
  • Pilonidal Cyst
  • Polyps of the Colon and Rectum
• Hernia Surgery
  • Methods of Laparoscopic repair of hernias
• General Surgery
• Breast Surgery
  • Mammotome Breast Biopsy System
  • MammoSite 5 Day Targeted Radiation Therapy
• Vascular and Endovascular Surgery
  • Carotid Artery Blockages
  • Abdominal Aortic Aneurysm
  • VascularWeb.org
• Minimally Invasive Surgery
• Surgical Oncology
• Thoracic Surgery
  • Staging
  • Lung Surgery for Cancer
• Varicose Vein Care
• ICAVL Vascular Lab (Ultrasound)

Contact them now to set up an appointment.

by Raúl José in Business, Site Launches on July 23, 2008   -    Be the First to Comment
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PaperStreet to Create New Site for Vasquez Benisek & Lindgren LLP

The creative team at PaperStreet has been busy building the new site for Vasquez Benisek & Lindgren LLP. The web site will feature the firm’s services in a bold and elegant design. Check back soon to see it completed!

Vasquez Benisek & Lindgren LLP is a firm of experienced attorneys located in the San Francisco Bay Area with the singular focus of serving technology companies in the most significant challenge to reaching their goals: intellectual property uncertainties.

The firm is a pure play intellectual property boutique, handling litigation and non-litigation matters for some of the most dynamic companies in the technology universe. Their clients hail from Boston, New York, Toronto, San Francisco, Los Angeles, Taipei, Shenzhen and Shanghai. They regularly appear in state and federal courts throughout the U.S. and before a wide variety of governmental regulatory agencies.

by Raúl José in PaperStreet on July 21, 2008   -    Be the First to Comment
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Florida Engineering Services Company – Turbovision, Inc.

Turbovision, Inc., a Miami engineering company, has just launched its new web site.

TurboVision has created innovative new engine products by applying well-proven engineering methods and technology, and by adapting aircraft engine technology to industrial engines. Furthermore, TurboVision has developed a loyal worldwide customer base, including, Mitsubishi Heavy Industries, Ltd. (in areas of heavy-duty industrial engines, aircraft engines, blast furnace gas fired gas turbine combined cycles, integrated gasification combined cycles and syngas processing, wind turbines, and other power systems), Mitsubishi Heavy Industries America, Inc., Mitsubishi Power Systems, Inc., Dia Precision Casting Company, Ltd., Ishikawajima-Harima Heavy Industries, Ltd., and Kawasaki Heavy Industries, Ltd.

They specialize in:

Engineering Services
ProTec™ Blades

Contact them now for further information.

by Raúl José in Business, Site Launches on July 17, 2008   -    Be the First to Comment
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PaperStreet Will Create New Site for Visiting Angels

Visiting Angels, Living Assisted Services will soon have a brand new home on the web. The new site will feature the organization’s services in a clean, elegant and professional design. Come back soon!

At Visiting Angels, they know that it isn’t easy to make the decision to invite a caregiver into the home to provide homecare for loved ones who can no longer be safely left alone. That is why their personalized caregiver background screening system is designed to maximize the client’s peace of mind.  However, they place most emphasis on the intangible traits in a caregiver which will mean so much in the day to day experience in working with them.  These traits include: a caring loving personality, a strong desire to help people and a family experience of caring for a loved one.

by Raúl José in Design, New Clients, PaperStreet on July 15, 2008   -    Be the First to Comment
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PaperStreet Selected to Design New Site for Atkinson, Diner, Stone, Mankuta & Ploucha, P.A.

PaperStreet will create a new web site for Atkinson, Diner, Stone, Mankuta & Ploucha, P.A. The site will feature the firm’s services in a bold, edgy, and accessible new design. Come back soon to check it out!

The Firm, a full service organization, provides a wide variety of legal expertise. Specialties include Land Use, Administrative and Transportation Law, Commercial and Residential Real Estate, Commercial and Construction Litigation, Business, including Corporate, Partnership and Charitable Organizations, Intellectual Property, Tax, Health Care Law, Defense Litigation, Estate Planning, Elder Law and Probate.

by Raúl José in Design, Legal, New Clients, PaperStreet on July 14, 2008   -    Be the First to Comment
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Top 10 Horrors of Web Design - Revisted

1. Not SEO’ing your Site

Top search rankings equal more clients. Every firm can use more business. It’s quizzical why a firm would not want to be ranked at the top of Google listings for their search phrase, such as “Fort Lauderdale Corporate Attorney.” The rewards of landing a new client always outweigh any investment of time and money. Failing to optimize the site can reduce it to the netherworld of the Internet.

2. Too Many Cooks in the Kitchen

Too many competing interests end up killing any project. With web design you need a clear leader who has vision for the web site and hopefully the firm. Yes, everyone’s ideas should be considered, but not every idea is solid, let alone good enough to appear on your web site. If you are the project leader, have the fortitude to stand up to a senior partner who wants flashing scrollers on the home page.

3. Boring Content

Readers scan on the web, rather than read. Content should not be legal opinion. Content should be short, to the point, and contain headings, lists, graphics, and charts that can quickly convey your information visually.

4. Not Mobile, Printer or Browser Friendly

To get nerdy for a second, table based designs are out and CSS based designs are in. If your designers are any good, they are using CSS techniques that will automatically convert your site to mobile and printer friendly web pages. Your site will even load faster and be cross-browser compliant.

5. No Contact Information

It’s already hard enough to get a potential client to your web site, don’t make it any harder for them to find your law firm. Put your phone numbers, address, and other contact information on every page. In addition, you should seriously consider placing a brief contact form on every page if you want more business.

6. Stealing Content

While it may be OK for your 16-year-old son to “borrow” a game off of Pirate Bay, it is not OK for your law firm to “borrow” content from other web sites. We all went to law school and we all know that it is a copyright violation to simply cut and paste images from the web.

7. Spelling errorz [sic] & Broken Links

This is rookie-league stuff. Every web design program has a feature that checks for broken links and spelling. This should be used often. Otherwise, you’ll annoy potential clients. It’s the computer equivalent of having someone call your business only to find out the line has been disconnected.

8. Old Templates

Wordpress, Blogger and other services have free templates to use on your web site. Of course, you get what you pay for. Since you drive a Mercedes to impress, why would you let your firm be represented by a 1989 Honda Accord? (Editors note: I drove a 1989 Honda Accord until February 2002. Damn fine car, but it certainly did not attract any clients.)

9. Coming Soon

The only thing worse than the broken link pages is the Coming Soon page. The problem with the Coming Soon page is that you get your hopes up that your answer will be found on the next page, only to have them dashed with the fatal words “Coming Soon.” At least a broken link can be easily fixed. However, with the Coming Soon page, it is most likely that the page will not be updated anytime “soon.”

10. Poor Flash, Poor Graphics, Poor Colors & Poorly Formatted Text

Finally, the catchall of bad design. Don’t you just love long Flash introductions that have swooshing text, such as “law firm,” “employment law,” “Atlanta” and “New York”? Most users click on the “Skip Introduction” button before the Flash presentation is through. The overuse of legal metaphors, such as a picture of a gavel or a picture of the stairs of the courthouse, is hurting the image of countless firms. Choose color palettes that are inviting, rather than looking like a Goth birthday party invite. Finally, use correct fonts for the web and correct sizes. Whenever considering adding “cool new” bells and whistles to your site first ask: How is this helping my potential client? In general, less is more.

Peter T. Boyd, Esq
aka General Guru
http://www.paperstreet.com

Peter is a Florida attorney who practiced in the area of intellectual property law. Mr. Boyd has worked on over 350 web site projects since 1996. He founded PaperStreet during law school when he realized that many firms did not have a web site, or had a poorly designed site. Mr. Boyd is a jack-of-all-trades and can design the initial web sites concepts, incorporate database technology, write custom code, and of course manage projects.

This article is an update to the March 2004 Horrors of Web Design. Removed from the list are “Frames”, “Text as Menus”, “Bad Java”, “Caveats”, “Letting your Nephew Design the Site”, “Cheesy Music”, “Pop-Up Windows”, and “Clueless Navigation.” Most firms avoid those errors now, so it’s probably safe to take them off the list. At PaperStreet we always strive to correct any errors we see in law firms web sites.

by Peter Boyd in Coding, Design, FAQ, General, Knowledge, Marketing on July 13, 2008   -    Be the First to Comment
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PaperStreet to Create New Site for FlightInjury.com

FlightInjury.com will soon have a brand new home on the web thanks to the creative team at PaperStreet. The new site will be designed in classic PaperStreet fashion: bold, edgy, and professional. Come back soon to check it out!

Flightinjury.com is a service of attorney Abram Bohrer and Bohrer & Lukeman, a Manhattan law firm committed to the representation of passengers injured during the course of commercial or general aviation flights. They represent the estates of victims who have perished in aviation disasters, and passengers seriously injured in flight, or during the course of boarding or disembarking aircraft. They are experienced and aggressive advocates who have recovered millions of dollars for our clients.

As seasoned aviation, negligence and products liability attorneys, they are familiar with cases involving duties to warn, and breaches of express and implied warranties in the aviation field. They spare no expense in the retention of top engineers and experts to investigate the causes of aviation accidents and use all available government resources and agency data in the course of litigation. They investigate all possible causes of an aviation accident whether it is pilot error, mechanical or material failure, design defects, air traffic control negligence, and improper maintenance.

Abram Bohrer is among the only attorneys in the entire United States to have successfully tried to verdict a case involving the treaty known as the Warsaw Convention which governs international commercial air travel. This landmark decision scored a major victory for airline passenger rights under the Convention.

by Raúl José in Design, Legal, New Clients, PaperStreet on July 10, 2008   -    Be the First to Comment
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Wordpress Photo Selection / Rotation Using Option Field

Question
Can Wordpress have a nice photo selection tool for the main header area for any post or pages of the web site? Can it default to a standard photo, if I don’t want to choose one?

Answer
Hell, yes!

How To
Just plugin this code where the usual photo in the header is placed.

<img src=”/wp-content/themes/paperstreet/images/photos/<?php $key=”photo”; if(get_post_meta($post->ID, $key, true) != “”) echo get_post_meta($post->ID, $key, true); if(get_post_meta($post->ID, $key, true) == “”) echo “girl.jpg”; ?>” />

Next, using the handy administrative area of Wordpress create a OPTION field in the actual Wordpress Page/Post that you are using.  Call the option field KEY “photo”.  Then put the image name in the value field (i.e. girl.jpg) that you want to use.  Of course, that photo needs to be uploaded to the correct directory, in this case /images/photos/ of the current paperstreet theme.

The above will pull from the photo option field that you added to the page/post. It will default to “girl.jpg” if you do not put in an option field.  Of course change “girl.jpg” above if you want to use a different image.

by Peter Boyd in Coding, Knowledge on July 9, 2008   -    Be the First to Comment
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PaperStreet to Create New Site for Bush & Levy, LLC

PaperStreet will be responsible for designing the new site for Bush & Levy, LLC. The new web site will be bold, elegant and easy to navigate. Check back soon to see it completed!

Bush & Levy, LLC provides legal counsel to those accused of any crime including all misdemeanors and felonies, traffic violations, DUI’s, drug crimes, sexual assaults, juvenile offenses, white collar crimes and domestic battery. They handle all criminal matters from initial investigation and arrest through trial and appeals and post conviction relief.

Furthermore, Bush & Levy, LLC represents clients in all facets of Family Law including, but not limited to: divorce, child custody, separations, spousal support, CPS, adoptions, visitation rights and termination of parental rights cases as well as domestic violence matters.

They also represent injured parties in cases stemming from automobile accidents, dog bites, slip and falls, trucking accidents and wrongful death.  Their attorneys will attempt to settle cases prior to formal litigation, but will be prepared to aggressively litigate cases as necessary in order to obtain a favorable settlement for its clients.

by Raúl José in Design, Legal, New Clients, PaperStreet on June 26, 2008   -    Be the First to Comment
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PaperStreet to Design New Site for Tarracks, Wetter & Associates

PaperStreet is proud to announce that soon Tarracks, Wetter & Associates will have a brand new home on the web. The site will be designed in classic PaperStreet fashion: professional, bold, and practical. Come back soon to check it out!

Taracks Wetter and Associates is a Florida group of lawyers practicing in Criminal law, Family law, and Personal injury. The firm was founded in 1992 by Barry Taracks, a former state prosecutor, and has grown to consist of attorneys that are all former state prosecutors. This means that their attorneys all have extensive experience trying cases in front of local, county and state judges. Their experience means that clients will have access to the best knowledge and education on their side. They serve the central west coast of Florida, with offices in Pinellas, Hillsborough, Polk, Lee and Collier County.

by Raúl José in Design, Legal, New Clients on June 23, 2008   -    Be the First to Comment
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