‘Tis the season to count your blessings—in-between your turkey dinner and holiday gifts, don’t forget to be thankful for your website and all of the components that go along with it: your social media presence, responsive design and mobile application.
Don’t have a mobile app? Not sure what responsive design is? You have not used social media in a month? Let’s recap and get you on track, so you can celebrate and be thankful for your awesome web presence and internet marketing tactics.
Your Social Media Presence
Facebook, Twitter, Pinterest, LinkedIn, Google+ … we rely on these websites to help us create an identity online.
- Facebook for Professionals Overview: Read up on some ideas for Facebook posts and a quick review about the importance of establishing an audience on the largest social media platform.
- Twitter for Professionals – How to Get the Most of 140 Characters: Sometimes it is hard to say what you need to in the short 140 characters that Twitter allows. Refresh on some strategies with these ten tips.
- Pin like a Pinterest Pro with our Simple How To: Newer to the social media world, Pinterest can be a tricky platform. Check out our step-by-step guide to “pinning.”
Your Responsive Design
Responsive web design means that your website will automatically adapt its appearance depending on the device your site is being viewed on. So, whether you are browsing on your iPhone, Mac desktop or iPad, the style and appearance will remain similar, maintaining your branding.
- Achieving A High Quality Logo on Every Device: A logo is often located front and center on the home page. Often, your logo is the way clients and potential clients identify your business, so it is important that the quality of your logo is high and that the image is clear.
- Should I Design My Law Firm Website for a Set Height…Ummmm, No.: The most important information should be above the fold and horizontal scrolling should be avoided. Our General Guru, Pete, explains why a set height is never good for a website.
Your Mobile App
Cell phones continue to play an important role in our daily lives. Check out our strategies for mobile development and design.
- Six Ways to Improve Mobile Web Design: A click-to-call cell phone number, single-pane design and focused content top the list of must-haves for your mobile web design.
- ‘Aren’t all websites mobile?’ No. Why You Need a Mobile Site: Read about what users expect when they come to your website and how to deliver.
- Mobile Website Strategy: A Checklist for Law Firms and Small Businesses: About 70 percent of the world has access to a cell phone. Here is a list to get you brainstorming about your mobile app.
Celebrate Your Online Marketing Glory
Whether you are already employing these trends, or plan to in the near future, pat yourself on the back and be thankful this season that you are up-to-date in the latest of website design and online marketing.