An Interview with our Design Team: Trends, Tips and Thoughts on Web Design in 2016

What is one top design trend for 2016?

An important trend for 2016 is an ultimate efficient user experience for mobile devices, through responsive web design and development.”
-Jillian 

One design trend you’ll be sure to see this year is a website home page with a full photo background, accompanied by large text in the foreground.”
-Elyssa

Minimalism and flat design is one of the key trends from 2015 and it will continue to be one of the top design trends for 2016 as well. Focusing on uncluttered simple design, concentrating on the main idea and creating appealing layouts with a lot of white space. This trend ensures that the design looks good as the website starts resizing into tablets and mobile devices.”
-Isa

What is an inexpensive way to update your design?

For a quick facelift, change your photos to a more modern and eye-catching style and update the colors as long as they still match your overall brand. Sometimes adding more pops of color will give your website a new look.”
-Jillian

Updating your photos can make a big impact and using a stock imagery site like istockphoto.com is budget-friendly.”
-Elyssa

Photo updates are surely the number one inexpensive way to update your design.”
-Isa 

What tools do you use for design?

We present all our creative planning and web design concepts on www.invisionapp.com.” 
-Jillian

I use Adobe Photoshop and Illustrator on a daily basis. Additionally, we designers can typically use help organizing our thoughts, inspiration, and project notes – Google Drive, Evernote, Delicious, and Pinterest are fantastic tools for those purposes!”
-Elyssa

Adobe Photoshop, Illustrator and InDesign are every designer’s main tools. Other cool tools are invisionapp.com for online creative presentations. Pinterest and behance.net for design inspiration.” 
-Isa 

What is a one way a client can be more prepared to work with a designer?

“Put your trust in your experienced and reputable designer, they know what they are doing!” 
-Jillian

“A client can really prepare to work with a designer by communicating what kind of style they like and reputation they want to portray. Sometimes a client doesn’t know, and that’s okay too. The best assistance would be to state that up front so the designer can ask critical questions to help solidify the foundation.” 
-Elyssa

“A client can be more prepared to work with a designer by providing honest feedback on things they like and do not like.”
-Isa 

What makes a great home page?

When you load the website your immediate reaction is “WOW!””
-Jillian

A great home page is one that captures the viewer’s attention and addresses what they are looking for.”
-Elyssa

A great design is one that has a clear message and appealing layout.”  
-Isa 

 


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