Category Archives: Web Page Templates & Guides

Guest Blogging Guidelines for PaperStreet

PaperStreet is an award-winning digital marketing agency that serves attorneys and the legal industry. Founded in 2001, our blog offers practical advice on web design, internet marketing, content, development, branding and design. But before you submit a guest post or…

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Anatomy of the Perfect Practice Area Page

Create the Ideal Practice Area Pages for Your Firm Practice area pages present a valuable opportunity to speak to your potential clients about what you do, why you do it, and how you can help them. A well-designed practice area…

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How to Create Impactful Visual Appeal for Your Content

We’ve all gone to websites looking to browse information and found ourselves drowning in sea of text. Having more than 700 words per page is highly recommended to optimize a site’s placement on search engines, and experts are now even suggesting that 1200+, or even…

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50+ Best Practice Area Pages for Law Firms – Get Creative!

Engage and Educate Potential Clients Your firm practice area pages are an excellent opportunity to connect with potential clients and to help them better understand the services you can provide. A well-designed practice area page can engage potential clients and…

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50 Best Attorney Biography Designs for Law Firms – Get Inspired

A well-designed biography improves your firm’s reputation online. Check out our top 50 biography designs and see how your website can improve.

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How to Write the Perfect Title Tag

Crafting Title Tags that Render Results When we launch a new website – regardless of the level – we set appropriate title tags for all of the pages. Even if you are not engaging in a specific search engine optimization…

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2018 Law Firm Marketing Guide: New Ideas and Best Practices

The new year is here and with it, comes the opportunity for law firm marketing to change and evolve in exciting ways. In order to stay on top of the latest trends, and ensure you’re putting your best marketing foot forward, we’ve compiled our top new ideas and best practices for law firm marketing in 2018.

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Need a Timeline for Your Law Firm Website?

Law Firms often have proud histories – and rightfully so! If your firm has a past to boast about, why not share it with your site visitors? At PaperStreet, we often create timelines for firms that have over 100 years of business history, but we can do the same for younger firms with brag-worthy deets.

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How to Transform Your Current Website into a LAW HUB

We propose that you turn your website into a LAW HUB. Review our checklist to help you dominate your practice area, and transform your law firm blog.

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Slideshow: A New Approach to Content Strategy for Law Firms

In a presentation at the UnProgram for the Academy of Florida Elder Law Attorneys, PaperStreet presented a new content strategy called The LAW HUB.

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