Author Archives: Elyssa

Elyssa portraitConversion Rate Optimization for Lawyer Websites: Five Keys to Increasing Client Leads

Wish more people were contacting your law firm or business? If you have a website (or are planning on creating one), you must know what Conversion Rate Optimization is and how it can increase clients contacts and profits.


Elyssa portrait6 Reasons to Design a Website and Logo Simultaneously

Whether you are a company looking to revamp your brand, or you are starting a business from scratch, there are 6 reasons why it’s advantageous to have your logo and website created together.


Elyssa portraitWebsite Review Checklist

When is it time to give your website a makeover? When its outdated elements, design, and programming are costing you business, instead of generating leads. Run down the list below (or click here to download the PDF) to learn whether…


Elyssa portraitMobile Web Design for Lawyers – 4 Basics Your Mobile Site Should Have

The number of mobile internet users is rapidly catching up to the amount of desktop internet users. In fact, studies show that mobile users will be the majority of internet users in just a few years. Read More…


Elyssa portraitHigh End Branding: How to Set your Business Apart

If you’re reading this PaperStreet article right now, I bet your business offers a luxury product or high-end service. In fact, I bet it’s superb, the best in its class. Now ask yourself this: Can the same be said for…


Elyssa portraitCreate a Compelling, Consistent Law Firm Image with Full Circle Branding

We’ve all heard the phrase, “what goes around comes around.” Wouldn’t it be nice if that meant all of your marketing efforts revolved and resulted in cumulative results?! Well, listen up – it’s more than just nice, it can make…


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