Zamansky & Associates is a leading securities fraud law firm located in the heart of Wall Street. With more than 60 years of collective practice representing investors in arbitration and litigation cases against financial institutions, securities issuers, underwriters and other wrongdoers, they are nationally recognized for their ability to aggressively prosecute cases and recover investment losses. Their legal team has extensive experience counseling clients who have suffered substantial financial losses. They have recovered tens of millions of dollars in stock broker fraud matters, including securities arbitrations and class action cases against brokers, investment firms and others.

• Securities Arbitration
• Class Action Litigation
• Structured Products
• Hedge Fund Litigation
• ERISA & Employment Cases
• Whistleblower

The post New York Securities Fraud Attorneys – Zamansky & Associates appeared first on PaperStreet

Drake, Hileman & Davis, P.C. is a full service law firm with concentrations in personal injury law, litigation, estate planning and administration, as well as business law, family law and criminal law. The firm serves the legal needs of clients throughout Pennsylvania and New Jersey. While the firm handles personal injury litigation matters primarily in Bucks, Lehigh, Northampton, Montgomery, Monroe, Philadelphia, Chester, Carbon, Pike, Berks and Lancaster Counties in Pennsylvania as well as Warren, Hunterdon, Somerset and Mercer Counties in New Jersey, the firm serves the needs of clients with business, estate, banking, domestic and real estate concerns in Bucks and Montgomery Counties. Additionally, the firm provides criminal defense counsel for clients in Bucks Montgomery, Lehigh and Northampton Counties. The firm originated in 1985 and has grown to six attorneys, with offices in four counties. The firm’s Attorneys are able to handle matters in all state and federal courts in Pennsylvania and New Jersey.

The post Pennsylvania Personal Injury Lawyers – Drake, Hileman & Davis, P.C. appeared first on PaperStreet

PRACTICE AREAS

The post Crestview Criminal Defense – The Law Offices of T. Martin Knopes appeared first on PaperStreet

Big Picture
All mobile sites should allow for proper website traffic to flow into sub-pages.  If your mobile visitors just redirect into your home page, then Google considers your website to be faulty and may penalize it in the rankings. See Google Blog and Recommendations for mobile sites.

Common Configuration Mistakes:

1. Unplayable Videos
2. Faulty Redirects
3. Smartphone Only 404s
4. App Download that Disrupt
5. Irrelevant Cross Linking
6. Page Speed

The post Mobile SEO Penalties. Do you Redirect Properly? appeared first on PaperStreet

The Opportunity:

We need a developer to produce high quality code on a variety of web projects.  You will learn a lot and work on multiple projects daily from websites, to hardcore coding, to SEO Research and other web and online marketing tasks.

Education, Experience and Location

Ideally, we would like the potential candidate to have a 4-year degree (or relevant work experience). Recent graduates that are completely awesome are definitely welcome to apply. If you have talent, this can be your first gig. An ideal candidate will have a few years experience too. You will be working full-time, on-site, in our Fort Lauderdale office.

About PaperStreet

We are a leading web design firm in Florida, passionate about both our work and our play. We have designed more than 850 custom sites in the past 12 years. Check us out at http://www.paperstreet.com

What We Need in a Developer:

• A 4-Year Degree with relevant training in the development field (art, design, web, etc).
• Talent. Talent. Talent.
• Show us your Portfolio/Code, we want to be wowed.
• CSS / HTML skills
• Working knowledge of Adobe Dreamweaver and Photoshop.

The Basics (probably should know, but willing to teach):

• Basic Understanding of PHP
• Basic Understanding of JavaScript / jQuery
• Basic Knowledge of SEO
• Familiarity with WordPress

Duties

• Web Development, Edits & Punch Lists (HTML, CSS, and some JS / PHP)
• SEO Ability to work on multiple projects
• Must meet managed deadlines
• Must be team oriented, but self-motivated. Able to collaborate on projects.
• Keep up to date on cutting edge technology/trends and its impact on design.

How to Apply? 

So, come on, if you fit the bill, make an impact on a growing firm. To apply please do the following only:

1. Send an email to fun [at] paperstreet.com.
2. The Subject must be: Junior Developer – Fill In Your Name
3. Attach a PDF Resume
4. Include a short paragraph about you in the email. Be witty, be professional, but be you.
5. Include a link to your top three projects.  We want to click on each to view.
6. Include a link in the email to your full online portfolio.

Thanks for applying and sorry, no phone calls please.

The post Now Hiring Junior Developer, SEO Assistant appeared first on PaperStreet

The attorneys at Robert Allen have excellent academic credentials, as well as extensive experience in the courtroom and the negotiating table. They are committed to finding sophisticated and creative solutions for their clients. Robert Allen provides an alternative for businesses, investors and entrepreneurs who need a broad spectrum of experience and support generally only available at larger firms. Their structure allows them to provide a high level of personal attention.

• Administrative Law
• Admiralty and Maritime Law
• Art Law
• Business Immigration
• Complex Commercial Litigation
• Corporate and Commercial Transactions
• Corporate Finance
• Entertainment
• Estate Planning and Trusts
• Export Finance
• International and Cross Border Transactions
• International Tax Planning
• Labor and Employment
• Real Estate
• Securities Law
• State and Local Taxation
• Trademarks
• Trust and Probate
• Tax Exempt and Charitable Entities
• Private Banking

The post Miami International Boutique Law Firm – Robert Allen Law appeared first on PaperStreet

Over time, PaperStreet has compiled a list of reliable plugins that we install for many of our custom WordPress themes:

SEO – “Wordpress SEO by Yoast”
We install this plugin by default on all sites. It allows you to set all SEO-related options, and preview how your page’s title/description will look on a Google search result page.
http://wordpress.org/plugins/wordpress-seo/

Backup – “BackWPUp”
All of your WordPress site’s data is stored in a database, that should be backed up on a regular basis. The best available plugin we have found is BackWPUp, which provides many different storage options, including sending the backup by email, uploading by FTP, uploading to Dropbox, uploading to RS Cloud Files, etc.
http://wordpress.org/plugins/backwpup/

Preventing Spam – “Akismet”
Akismet detects spam comments and files them as spam automatically, so you have much less work involved with approving or denying comments. We highly recommend that all WordPress sites with blog comments enabled sign up for an Akismet API key. It is installed by default on all sites, but requires registration for a monthly fee if you are making money off of your site.

• http://akismet.com/
• http://wordpress.org/plugins/akismet/

Custom Fields – “Advanced Custom Fields”
Most sites have extra information beyond the body text and headline that should be editable. We often use the “Advanced Custom Fields” plugin, which makes it easy to add things like more text areas to a home page, or photos and aside text to bios.
http://wordpress.org/plugins/advanced-custom-fields/

301 Redirects – “Quick Page/Post Redirect”
Usually when you want to redirect a page, it involves some manual (and technical) editing of an htaccess file. Using a redirect plugin such as this one, it is as simple as entering the old URL, and new URL, and clicking add.
http://wordpress.org/plugins/quick-pagepost-redirect-plugin/

HTML Sitemap
For sites that have an HTML sitemap (usually linked in the footer), this can be easily created using a shortcode that generates the page list automatically. The following plugin has the option to exclude pages (such as confirmation and error pages). There are a few other plugins accomplishing the same task that work just as well:
http://wordpress.org/plugins/html-sitemap/

Drag n’ Drop Page Re-Ordering – “Simple Page Ordering”
Page re-ordering is cumbersome by default, requiring you to manually enter an order number. There are a few decent plugins available that allow you to drag-n-drop to re-order. This one works well:
http://wordpress.org/plugins/simple-page-ordering/

Table Editing Tools
If your site’s content requires editing or adding tables, there are buttons available in the TinyMCE editor that are not shown by default in WordPress.

• MCE Table Buttons – This is lightweight, and has high ratings.
  http://wordpress.org/plugins/mce-table-buttons/
• TinyMCE Advanced – Allows you to drag’n’drop additional available HTML editing tools to the toolbar:
  http://wordpress.org/plugins/tinymce-advanced/

The post Our Standard and Commonly Used WordPress Plugins appeared first on PaperStreet

Legal Learning Series presents “FL Bar Rules on Advertising and Insights on Legal Marketing”

Date: Monday June 24th, 2013

Time: 11:30am – 2:00pm

Location: Webinar or Delray Beach Marriott
10 North Ocean Boulevard
Delray Beach, Florida  33483

Register Here

Cost: $95.00

AGENDA
Learn the latest about the changes to the Florida Bar’s advertising rules and their potential impact on marketing efforts statewide.  Hear the perspective of law firm leaders and industry professionals who will share their insights and answer questions about the new rules as well as share insights on legal marketing.

About the Presenters:

Thomas R. Julin – Chair of the First Amendment Litigation Group of Hunton & Williams LLP

Michelle Martinez-Reyes – Business Development Manager & Regional Marketing Manager for Hunton & Williams LLP

Susan Greene – Marketing Director for the Law Firm of Becker & Poliakoff

Jennifer Clarin – Vice President of Boardroom Communications Inc.

Peter Boyd - President and Founder of PaperStreet Web Design

The post Legal Learning Series presents “FL Bar Rules on Advertising and Insights on Legal Marketing” appeared first on PaperStreet

1. Take Advantage of Every Applicable Social Media Site

   You may think that having a Facebook page is enough to be considered active on social media, but the reality is that you are missing out on a huge audience. There are conversations happening beyond the realm of Facebook all over the web. If you have the chance to become a part of one of those conversations, then why not take advantage of it? Your clients have preferences. Some may prefer Twitter to Facebook, while others may only have a LinkedIn account. As a leader in your industry, you should really take advantage of as many networks as possible; don’t miss an opportunity to connect with someone because you refuse to join another social media network. Of course, you will want to be realistic about your audience and your capability. For instance, someone without the desire or ability to post videos may not consider YouTube a necessary account to have.

2. Update Regularly and Come up with a Schedule

   When it comes to blogging and social media, you should be posting on a scheduled basis. Google tracks your posting patterns, and when you adhere to a specific and regular pattern Google will notice and increase your ranking. On a more personal note, scheduled postings give your target audience a timeline, so that they know when to expect your next post.

   To make updating less time consuming, you can sign up for a HootSuite account which allows you to post to all of your social media accounts and your blog simultaneously. Simply enter all of your updates into the HootSuite application in one sitting, and schedule out when you want your posts to go live. Technically, you could easily spend 30 minutes on Monday to update posts for an entire week, and leave HootSuite to update the posts according to your specified schedule.

3. Don’t Just Post Updates, Add to the Conversation

   Social media and blogging is not just a means to brag about yourself or share updates about your business. Contrarily, it is about engaging in a conversation with consumers. Beyond merely sharing your business successes, you should be engaging with your consumers and peers alike by responding to questions or comments, and lending your knowledge and expertise.

   Quora.com is a great tool for connecting with consumers and establishing authority. The site allows you to answer questions related to your field. This in turn will help establish your credibility as a business owner and expand your networking options. Similarly, LinkedIn has group and discussion board features to facilitate conversation, and Twitter #hashtags allow for direct communication with other users.

4. Look for People Interested in What You Offer

   It may seem difficult to add value to a conversation if you cannot find the conversation to begin with. Luckily, you can easily search on Twitter for hashtags that relate to your business. Reply to relevant tweets and spark a conversation possibly offering a solution to a problem or insight to a topic you are familiar with. Additionally, there are free tools available on the web that can help you find influential people to follow across social media networks. Use these tools to find people who will benefit from your service and reach out to them. This may take a little more work, but it can reap great benefits.

If you need help establishing a strong web presence we can help. Visit us at paperstreet.com and contact us today for more information.

The post Boost Your Web Presence: How to Benefit from Social Media appeared first on PaperStreet

On May 22^nd 2013, Google rolled out its next generation of the Penguin algorithm update affecting its searches. Based on the magnitude of the update, it definitely warranted the information listed below.

Penguin 2.0 is all about Link Quality

At PaperStreet, we pride ourselves on the quality of links that we establish for your campaign.  The quality of these links is one of the major factors that Google takes into consideration when evaluating a website.  Google prefers high quality trusted links that lead authority to your website, over a high quantity of less valued links. In other words, quality is greater than quantity.

Recommendations

While most websites have not been affected by this update (Google reports only 2.3% of US queries), we have noticed a trend:

1. Directories are now occupying most of the top slots of any given phrase. We have always recognized the power of these listings, however, they have been given even more importance after the update. If you want to rank high, it has become almost necessary to be part of good directories. Some high ranking directories we recommend include:
   1. Avvo.com
   2. Superpages.com
   3. Yelp.com
   4. YP.com
   5. Findlaw.com
   6. Lawyers.com
   7. Superlawyers.com
   8. Other specific legal directories like HG.org
2.  Google Local (being on Google Maps) is SUPER important at this stage.  Google is fully taking these local searches into account when calculating the ranking status of any top 10 phrase result.
3.  Google Authorship is now consistently showing up in results. (This is when the small thumbnail image of the author shows up next to the article. For example, when you Google “Law Firm Web Presence” an image of Peter Boyd will appear next to his article).  Authorship is attracting even more visits than the top rankings above it. Complying with these factors and taking the Google Plus factor into any SEO campaign is another extremely high recommendation of ours.

Next Steps

We cannot stress enough that in order to stay highly competitive in a SEO campaign, it will be mandatory to make certain updates to your site.  It is obvious that Google is stressing that we use their products, i.e. the Google Authorship, Google+ and Google Local.

PaperStreet’s Stance

We will continue to build the strongest campaigns possible for our clients.  We will continually research the best keyword phrases, and build quality links for our SEO websites.  We will also vow to keep our clients abreast of any changes in the industry.

Necessary Client Work

In order to stay competitive with the ever-evolving internet market, we need our SEO clients to help us maintain their relevance and authority. To garner the highest rankings, it is important to approve and move forward with all of our recommendations.  We recommend establishing a strong web presence via:

1. A Google Plus account;
2. A Google Local account;
3. Other Social Media accounts;
4. A Blog;
5. Top Quality Directory Listings (list above);
6. Weekly content writing for your website.

Questions?

It is truly a pleasure working with our SEO clients to help gain a competitive web presence. SEO is a symbiotic relationship. We have just as much of a vested interest in a campaigns’ success as much as our clients want it to succeed.

Our team is always striving to achieve the best results in an honest manner. If you would like to speak with us further about the Penguin update, or about other steps you might take to strengthen any SEO campaign, do not hesitate to contact us. If anything, we encourage and welcome it!  We are here to help.

The post The Google Penguin 2.0 Update: Your Involvement Necessary appeared first on PaperStreet