Raising the Bar: An Internet Marketing Blog for Lawyers.

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Category Archives: SEO

Robin TidrickPhone Inquiry Logging: How to Track New Client Phone Calls

Marketing & Conversion Data: You Need Both to Formulate a Marketing Plan That Works Tracking your inquiries is absolutely critical in order to understand if your marketing is actually helping your business. Without accurate analytics, you’re like a blind painter –…

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AlexTop SEO Case Studies with PaperStreet

We know we do good work, but when you see it all laid out in a nicely formatted blog post it really makes your day. The Internet marketing portion of our company is the fastest growing (who doesn’t want to…

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Peter BoydThe Future of Law Firm Websites in 2015: It’s All About Content

Generation Me Has Had Better Days - 2015 is All About Content Me. Me. Me. No. No. No. Law firm websites have screamed “me” for years, actually decades.  Content was (and for some is) all about the firm, what they did and who…

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Chris De La VegaDisplaying Images in Search Results: Is It Possible?

As lead support developer at PaperStreet, I receive questions from clients all day long. I was recently asked to upload an image so that it appeared alongside the search results on Google. We hate telling clients that something isn’t possible,…

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AllisonGet Free SEO Data with These Awesome Search Tools

There are many programs available that you can pay for to get results about keyword research. However, there are some favorites that don’t require a subscription. Lucky for you, we have compiled them below! We think these three tools are…

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