Google Analytics is a free service that generates detailed statistics about the visitors to a website – statistics that law firms can then use to improve their site. Let me repeat the key word there: free.
› Read MoreRaising the Bar: An Internet Marketing Blog for Lawyers.
Blogging on Law Firm, Professionals and Business Web Design
Author Archives: Alex
Video Marketing – How it Works And Why to Use It
If used properly, it can be extremely powerful. With the rise of bandwidth accessibility, YouTube is consistently surpassing Google and Yahoo in total U.S. search queries per month.
› Read More How to handle SEO when redesigning your website?
Everything has a shelf life. Your website and your website’s Search Engine Optimization information is no different. They are directly intertwined, so if you are looking at one, you better not ignore the other.
› Read More Mobile Website Strategy: A Checklist for Law Firms and Small Businesses
In today’s mobile landscape, there are over 4 billion cell phones in use globally, which equates to about 70 percent of the world’s population having access to a mobile phone. Mobile internet browsing has also doubled in the past year, accounting for 2.8% of all web traffic. That percentage may sound insignificant, but we are talking about billions of page views each day.
› Read More Why Your Mobile Web Site Stinks: A Lesson in Usability
Anger, frustration, and bouts of hateful rage – these are the emotions most mobile website evoke. Alright, maybe that’s a bit extreme, but the reality is that most users find mobile sites inaccessible, cumbersome and awkward to use.
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